Fur Oil Update | Shark Tank Season 11

Intimate hair care isn’t a huge demand for most, but that didn’t stop these entrepreneurs from starting their line of pubic hair care products. Laura Schubert and Lillian Tung have a passion for stopping ingrown hairs, and their products are market-proven. Will the sharks love these smooth numbers during the Season 11 pitch? Read ahead in our Shark Tank Fur update to find out.

Shark Tank Fur Oil Update

Fur Oil Update

  • Entrepreneur: Laura Schubert and Lillian Tung
  • Business: Pubic hair care products
  • Ask: $500,000 for 2.5% equity
  • Result: $500,000 for 8% equity
  • Shark: Lori Greiner

Laura Schubert and Lillian Tung sensed an opportunity when it came to ‘intimate’ hair care. Few entrepreneurs would have taken this route, but it seems that these women have a passion for pubic hair oil and care products. During their pitch, they bring in two sheep to display some ‘styles’, and explain their line of products.

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They produce a unique blend of oils to prevent ingrown hairs and condition public hair. Some oils add pleasant scents, and their line has since expanded to include creams, scrubs, and even wipes. When they pass out samples, Lori Greiner is initially impressed by how nice the packaging looks.

Before anyone has a chance to mock the product, Laura and Lillian start discussing their sales. Between Amazon and direct-to-consumer website sales, Fur managed to make about $3.5 million dollars during the filming year so far. If the product itself didn’t impress the sharks, these numbers sure do. Their explanation of their high profit margins only entices the sharks further.

However, the product isn’t for everyone. Mark Cuban doesn’t think it’s for him, so he is the first shark to drop out.

Daymond John wants to license the product, but the entrepreneurs are firmly against this. Regardless, he makes them an offer: $500,000 for 15% equity. Kevin O’Leary is the next to make an offer, but he goes with the usual Kevin royalty special—$500,000 for a 2.5% stake, and a $1 per unit royalty until he makes $1 million.

One of the most important things for entrepreneurs is to ensure that their brand makes people more accepting of their bodies. On the back of this statement, Lori Greiner offers $500,000 at 12% equity and $50,000 towards a body image charity.

Guest shark Maria Sharapova is out because the equity value is too low. The entrepreneurs respond with an offer for all sharks that have put their lot in so far–they won’t go higher than 5% equity, which is much lower than anyone has offered so far (except Kevin’s royalty deal).

Daymond John agrees to go down to 10%, but Lori doesn’t budge. However, Daymond quickly gets frustrated with the entrepreneur’s hesitation and drops out of the deal. In response, Lori decides to lower the stake on her offer to 8%.

Despite not being willing to go lower, the entrepreneurs accept Lori’s offer. Will the company continue to prove its worth? Keep reading our Shark Tank Fur update to find out.

Fur hasn’t blown up in a big way. Instead, the sales seem to have dropped since the episode aired, which is puzzling. After a momentarily spike in sales due to the ‘Shark Tank effect,’ their annual sales have dropped to a steady $1 million.

During our Fur update research, we discovered that its website is still going strong. The company has been featured in publications like Vogue and Refinery29. The celebrity endorsement they mentioned on the show (Emma Watson) is still a major selling point. You can purchase products through their website (including their new body wash line). Fur is also in stores like Urban Outfitters, Goop, and Neiman Marcus.

You can find the other company updates from Season 11 Episode 13 here:

Don’t forget to take a look at our Season 11 products page! We’ve got more company updates from Shark Tank Season 11.