Angel Shave Club Update | Shark Tank Season 10

Iskra Tsenkova was in the shower when she picked up a razor and couldn’t tell if it was hers or her husband’s. That moment showed her how razors were mostly made for men, with nothing that felt made for women. She started Angel Shave Club, a monthly subscription that sends affordable, pastel-coloured razors made just for women. Will she cut a deal? Find out in our Angel Shave Club update and pitch recap.

If you’re short on time, here’s a quick overview of what happened to Angel Shave Club after Shark Tank.

Iskra and Brian entered Shark Tank Season 10, seeking $300,000 for 10% equity in their shaving company. After their pitch, they left without a deal.

In terms of an Angel Shave Club update, the company gained strong momentum after Shark Tank, securing a $200,000 investment from Quake Capital and joining their accelerator program. However, the business could not survive the impact of the 2020 pandemic and ultimately shut down.

Shark:	Result:
Lori Greiner	No offer
Kevin O’Leary	No offer
Mark Cuban	No offer
Barbara Corcoran	No offer
Sara Blakely	No offer

Shark Tank Angel Shave Club Pitch

• Entrepreneurs: Iskra Tsenkova and Brian Archambo
• Business: Shaving Accessories
• Ask: $300,000 for 10% equity
• Result: No deal
• Sharks: None

Entrepreneur Iskra stepped into Shark Tank with her husband and co-founder Brian to pitch their company, Angel Shave Club.

They introduced it as a subscription-based razor service built for women. Customers sign up online and receive deliveries every two or four months.

Each box includes six or eight pastel-coloured razors, priced at $18 per shipment. The goal was to offer women an affordable, convenient shaving experience that felt personal.

They handed out sample boxes as they explained the model.

Iskra said the idea came from constantly mixing up her razor with her husband’s. She believed women deserved a shaving option designed with them in mind.

Mark Cuban asked why women couldn’t just use any razor. Iskra responded that many women prefer razors that reflect their style, like pink ones. Mark joked she could’ve used a pink sticker.

Lori Greiner asked if the product was just a standard razor in a different colour. Iskra said it was of a higher quality.

Guest shark Sara Blakely followed up by asking what was stopping big razor companies from offering pink razors, too.

Iskra admitted nothing was stopping them but argued those brands were owned and run by men, while hers was built by women for women.

Iskra shared that they had around 9,000 customers after two years in business.

Most customers stay for four to eight billing cycles, but they lose about 10–12% of customers monthly, often because customers get more razors than they need.

Mark asked how many blades they shipped monthly. Brian answered six or eight, depending on the plan.

Further, Mark pointed out that their customer churn suggested deeper issues—either too many blades or a weak value proposition.

Kevin O’Leary asked about their cost per box. Iskra said their flagship box costs $10 to produce, including the handle and shipping. Mark wasn’t impressed with the low margins.

Iskra reported $74,000 in sales during their first nine months and $390,000 the previous year. Kevin said those numbers were solid but not profitable.

Iskra admitted they were reinvesting heavily in growth. She added they planned to add a pause feature so customers wouldn’t cancel when they had too many razors.

Kevin questioned their $3 million valuation. Iskra said they were on track to hit $700,000 in sales that year. Kevin still didn’t think it justified the ask.

At this point, the sharks began to back out. They didn’t believe the business model could deliver strong returns in a competitive market.

With no deal on the table, Iskra and Brian left without a deal.

Keep reading our Angel Shave Club update to find out what has progressed following Shark Tank.

Shark Tank Angel Shave Club Update

Our Angel Shave Club update found that despite the sharks’ rejection, the exposure brought a spike in traffic and sales.

Soon after, the company secured a $200,000 investment from Quake Capital and joined their accelerator program.

By the end of 2018, they had made $500,000 in sales. But profits remained out of reach, as all earnings were reinvested.

When the pandemic hit in 2020, the company struggled to stay afloat, according to a letter on the Angel Shave Club website.

Eventually, Angel Shave Club shut down.

As it turns out, the sharks usually have pretty stellar instincts, and it seems that their clairvoyance was correct about Angel Shave Club.

Therefore, this will be our final Angel Shave Club update.

You can find the other company updates from Season 10 Episode 11 here:

• Makeup Junkie Bags Update
• Kitty Kasas Update
• Sonnet James Update

Before you go, be sure to check out our list of all the Shark Tank Season 10 products.