K3 Shooting Band update

K3 Shooting Band Basketball Aid Update | Shark Tank Season 15

Nicky Young pitched her basketball training tool during Shark Tank Season 15. The K3 Shooting Band is designed to help basketball players improve their jump shot. Will she score points with the sharks, and ultimately land a deal? Find out in our K3 Shooting Band update and pitch recap!

If you’re short on time, here’s a quick overview of what happened to K3 Shooting Company after Shark Tank!

Entrepreneur Nicky Young appeared on Shark Tank Season 15, and got a two shark deal with Lori Greiner and guest shark Michael Rubin for $100,000 for 40% equity. In terms of a K3 Shooting Band update, the company is still in business and received a nice boost in sales after the episode aired. Bands are available for purchase on the company website.

Michael Rubin, Lori Greiner Accepted deal for $100,000 for 40% equity
Kevin O’LearyNo offer
Barbara CorcoranNo offer
Mark CubanNo offer

Shark Tank K3 Shooting Band Update

K3 Shooting Band Update
  • Entrepreneurs: Nicky Young
  • Business: Basketball aid
  • Ask: $100,000 for 20% equity
  • Result: $100,000 for 40% equity
  • Shark: Lori Greiner, Michael Rubin

When Nicky was on scholarship for basketball, she was feeling untouchable, except for one thing, her jumpshot was weak. When she couldn’t find anything to help, she created the K3 Shooting Band.

K3 Shooting Band is the only resistant band for your shooting fingers, while shooting a basketball. It simply slides over your pointer and middle finger, and adjusts on your wrist.

Basically, it helps the player shoot with the proper rotation. Overall, this increases the changes of making the basket.

Though she had a hard upbringing and struggled with dyslexia, she eventually led her college team to their first NCAA tournament appearance. Besides her college years of playing basketball, she also played professionally in the Dominican Republic. She eventually tried out for the WNBA.

Nicky did make the roster, however, she had a fear of flying and decided not to play.

Nicky shared that she has actually applied to Shark Tank for 15 seasons, and finally made it. She has been in business since 2009, and the K3 Shooting Band is patented.

In terms of numbers, each band costs Nicky $0.91 landed, and then retails for $19.99. Although she was picked up by Dick’s Sporting Goods in 80 stores and 29 states, the company has not reordered after their initial order.

As far as sales go, the previous year her sales were $43,000. However, year to date, she’s only had $10,000 in sales.

Nicky said that her main problem right now is with marketing. One route she took was sending the band to NBA trainers.

She says that she actually sent the band to the trainer of NBA player Clay Thompson. When he posted it on social media, this led to sales in 31 countries, within just 3 days.

Guest shark Michael Rubin thinks it will be a hard product to sell in retail, and encourages Nicky to stick to direct to consumer. Additionally, he thinks it will do well with an influencer program.

Mark chimes in and says that the Mavericks use other products so it would be hard for him to help. Although, he suggests that Nicky get in touch with shooting coaches on social media, who can be good influencers for her.

Kevin O’Leary would have liked to see more proof of concept with direct to consumer sales. Since he hasn’t he is out.

Barbara Corcoran applauds Nicky for her grit and accomplishments thus far. However, the product isn’t for her, so she goes out next.

Michael says that while he doesn’t love the business, he does believe in Nicky. With that, he offers her $100,000 for 50% equity.

Just then, Lori Greiner and Michael decide to partner up for the $100,000 and 50% equity. Lori adds that she can help with packaging and marketing of the product.

Nicky counters back with 40% equity, and Lori and Michael accept! Finally the deal is done and Nicky walks away with two sharks on her team!

How do you think things turned out for Nicky and her company? Keep reading our K3 Shooting Band update to find out!

In terms of a K3 Shooting Band update, we’re sure that Nicky will see her dreams realized now that she has Lori and Michael on her side. Though her sales weren’t the highest we’ve ever seen on Shark Tank, this is a story of grit and hard work truly paying off!

While it’s a bit too early to say how things have turned out, we can confidently say that appearing on Shark Tank led to a nice boost in sales.

If you or anyone who know could use some help in the jump shot department, be sure to check out the K3 Shooting Band website to grab them a band.

Once the dust settles, we will circle back for another K3 Shooting Band update.

In the meantime, you can check out our other company updates from Season 15, Episode 21, by following the links below!

For even more on companies and products, be sure to stop by our Season 15 Products Page before you go!

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Andrew Smith is the founder and owner of Shark Tank Recap. He is a longtime Shark Tank fan that has been watching it for years and has seen every episode multiple times. His friends know him as the Shark Tank expert, because he can answer any question about the show! His favorite Shark Tank products are Bertello's pizza oven and Bug Bite Thing!