TaDah Foods Update | Shark Tank Season 11
John Sorial, the son of Egyptian immigrants, loves the Eastern Mediterranean food that he grew up on. The only problem is, it’s hard to find this cuisine as prepared foods. Because of this, he’s created a frozen food line to honor his heritage. Will his company earn a deal on
If you’re short on time, here’s a quick overview of what happened to TaDah Foods after
TaDah Foods appeared on
Shark: | Result: |
Daniel Lubetzky | Accepted deal of $500,000 for 25% equity and agreed to buy out some other investors |
Mark Cuban | $300,000 for 20% equity plus a $500,000 line of credit. |
Kevin O’Leary | No Offer |
Lori Greiner | No Offer |
Robert Herjavec | No Offer |
Shark Tank TaDah Foods Update
- Entrepreneur: John Sorial
- Business: Frozen falafel street wraps and poppers that give back to social change nonprofits
- Ask: $300,000 for 10% equity
- Result: $500,000 for 25% equity and an agreement to buy out some investors
- Shark: Daniel Lubetzky
John brought TaDah Foods to
Your box will be packed with care (and ice) in a cooler so that your products stay frozen all the way to your front door.
A Johns Hopkins graduate, John studied chemical engineering, before realizing his dream for TaDah Foods. Further, by the time he appeared on
The sharks are very happy to hear this, but even happier once they taste the food for themselves.
The company sells two lines of falafel frozen products, which come in a variety of flavors. The falafel street wraps retail for $3.99 and a bag of falafel poppers retail for $4.99, with his cost at $1.09.
Additionally, the company donates 25% of profits to organizations around the world that are invested in social change.
Despite having so many sales, it turns out John has hit some bumps in the road. A problem with a former co-packer not being able to keep up with demand ended up hurting John’s sales.
At this point in the pitch, Lori Greiner speaks up. She says there are other sharks on the panel that can help John more than she can, so she is out.
Continuing with his pitch, John then shares that he has 3 other investors, and has ultimately given up 75% of the company.
This turns off Robert Herjavec, who quickly drops out. Soon after, Kevin O’Leary follows out.
Kevin feels it would take too much work to help John turn things around. Then, guest shark Daniel Lubetzky asks John what is motivating him to stay in the game, despite his struggles.
Although he’s had setbacks, John says that he wants to be successful so he can help his family and people around the world who are struggling. Daniel is touched, so he offers John two deals to choose from.
The first is $300,000 for 20% equity, and the second is $500,000 for 25% equity, but he wants to buyout the other investors.
John counters Daniel, asking if the second offer can include a line of credit for $500,000. Daniel says he will most likely offer a line of credit down the road, but not as part of this deal.
Before John can accept Daniel’s deal, Mark Cuban jumps in with an offer of his own. He offers $300,000 for 20% equity, plus a $500,000 line of credit.
After some back and forth, John finally accepts Daniel’s secondary offer. Keep reading our TaDah Foods update to find out what happens following
We have great news to share in our TaDah Foods update. It seems that Daniel was able to help TaDah Foods after all, as the company now has an annual revenue of $4 million.
Even better, we found that that TaDah Foods is now sold in retailers across America like Target, Publix, Whole Foods, Kroger, Wegmans, and more.
They are also available through the TaDah Foods website.
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Andrew Smith is the founder and owner of Shark Tank Recap. He is a longtime Shark Tank fan that has been watching it for years and has seen every episode multiple times. His friends know him as the Shark Tank expert, because he can answer any question about the show! His favorite Shark Tank products are Bertello's pizza oven and Bug Bite Thing!