Joe Altieri pitched his window screen company during Shark Tan Season 11. Flexscreen makes window screens that can bend without breaking. This is especially helpful for people who are tired of replacing window screens due to bent frames. Standard window screens are stiff, they can break and bend easily, so Flexscreen is solving a real problem. Find out whether Joe gets a deal in our Flexscreen update.
If you’re short on time, here’s a quick overview of what happened to Flexscreen after
Joe appeared on
|Lori Greiner||Accepted deal for $400,000 in cash and as a $400,000 line of credit and 50% equity|
|Barbara Corcoran||$400,000 in cash and $400,000 as a line of credit and 50% equity|
|Kevin O’Leary||$800,000 as a loan with 9% interest for 6% equity|
|Robert Herjavec||No offer|
|Mark Cuab||No offer|
Shark Tank Flexscreen Update
- Entrepreneur: Joe Altieri
- Business: Flexible window screens for home
- Ask: $800,000 for 6% equity
- Result: $400,000 and $400,000 line of credit for 50% of new retail
- Shark: Lori Greiner
Joe, a “window guy,” came up with the idea for Flexscreen while trying out different things in his garage. After 20 years in the window business, he got tired of seeing bent, broken aluminum frames.
So he invented Flexscreen, which uses a proprietary frame that bends without breaking, making it easy to pop the windows in and out of your windows. He got a patent, and the company seems to be doing well, with $5.1 million in sales during the previous year.
The sharks are blown away by this at first. Then, Joe explains that he only made about $40,000 profit on those sales. He makes $1.50 on each screen sold, due to the window manufacturers being unwilling to budge on the price.
When the sharks begin asking further questions, Joe reveals that each screen is custom-made, which understandably causes some very upset noises among the sharks. Lori Greiner asks why regular screens can be made for custom sizes, but Joe says that all window screens are custom-made.
Following this revelation, Robert Herjavec drops out. He doesn’t think window manufacturers will market it for a higher cost, which makes it a no-go for him.
Barbara Corcoran, on the other hand, likes the idea. She offers Joe $400,000 in cash, with a $400,000 line of credit for a 50% stake.
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However, she doesn’t want a stake in the existing business. She wants to create a business that would manufacture 12 standard window sizes only.
Kevin O’Leary also makes an offer but in a very different way. He wants one major licensing deal with the largest window manufacturer in the country in exchange for $800,000 for 20% equity.
But the offers don’t stop there. Lori offers her hardware expertise and wants to sell directly to consumers.
She offers $400,000 in cash and $400,000 as a 36-month loan at 6% interest for 10% equity.
This caused Kevin to revise his offer to $800,000 as a loan with 9% interest for 6% equity.
The bidding war is chaos. Mark Cuban, seemingly forgotten, drops out because he isn’t a ‘window guy.’
Barbara tries to convince Joe to take her deal, stating that her brother is in the window business as well.
Lori takes the last big step: she matches Barbara’s original offer of $400,000 in cash and $400,000 as a line of credit for a 50% stake in a new retail company. Joe thinks that Lori has more experience in the field, so he decides to take her offer.
Is Flexscreen the new standard in windows? Keep reading our
We have impressive news to share in our Flexscreen update! It looks like Lori was a great partner for Flexscreen and has helped the company grow to over $30 million in annual revenue in 2022.
Further, they’ve expanded to retail and manufacturing markets, and Lori was able to get a deal with a large window company to use these screens as a standard.
You can find the other company updates from Season 11 Episode 10 here:
Before you go, be sure to stop by our Season 11 products page!
Andrew Smith is the founder and owner of Shark Tank Recap. He is a longtime Shark Tank fan that has been watching it for years and has seen every episode multiple times. His friends know him as the Shark Tank expert, because he can answer any question about the show! His favorite Shark Tank products are Bertello's pizza oven and Bug Bite Thing!