Kalyx Technologies Update

Kalyx Technologies Sports Bras Update | Shark Tank Season 1

ByAndrew Smith

Kimberly Cayce, a former professional golfer, identified a gap in the athletic apparel market for comfortable, environmentally friendly sports bras. To address this need, she founded Kalyx Technologies. Now, let’s see if the sharks were interested in her company in our Kalyx Technologies update and pitch recap.

If you’re short on time, here’s a quick overview of what happened to Kalyx Technologies after Shark Tank.

Kimberly pitched Kalyx Technologies, her sports bras apparel on Shark Tank Season 1, seeking $125,000 for 20% equity. After her presentation, she left without securing a deal.

In terms of a Kalyx Technologies update, Kimberly raised additional funds and expanded Kalyx Technologies into a global brand sold in retailers worldwide. The company eventually changed hands as Kimberly pursued new entrepreneurial ventures.

SharkResult
Barbara CorcoranNo offer
Kevin O’Leary No offer
Kevin HarringtonNo offer
Daymond JohnNo offer
Robert HerjavecNo offer

 

Shark Tank Kalyx Technologies Pitch

Shark Tank Kalyx Technologies Update
  • Entrepreneur: Kimberly Cayce
  • Business: Sports bras
  • Ask: $125,000 for 20% equity
  • Result: No deal
  • Sharks: None

Kimberly entered Shark Tank with a group of women modeling her Kalyx Technologies sports bras, determined to change the face of the sports bra industry.

Drawing from her experiences as an athlete, Kimberly emphasized the need for comfortable, eco-friendly sports bras.

She pitched her company to the sharks, explaining that she required an investment to expand her line of eight bras, each designed for specific activities.

Kalyx Technologies specializes in premium sports bras designed to eliminate the discomfort of exercise-induced breast pain.

These bras offer exceptional support and comfort, ideal for high-impact workouts, long training sessions, and intense sports.

They are perfect for athletes, fitness enthusiasts, and active women. Kalyx bras enhance performance without compromising style.

All bras incorporate the “patentable” Kalyx Technologies power sling insert designed to minimize movement.

When Robert Herjavec asked about sales, Kimberly admitted that her business was only a start-up with a waiting list of eager women and a retail store that had placed an order.

However, she revealed the company had faced challenges and desperately needed an investment, having invested over $100,000 of her own money.

This revelation concerned the sharks, especially since the company was still in the pre-sales phase.

Kevin Harrington felt the business would have too much competition and was the first to drop out.

Barbara Corcoran found the investment too risky and also opted out.

Daymond John and Robert Herjavec believed it was too early to invest, so they exited the negotiations.

Kevin O’Leary said the company was not investable, making him the final shark to decline.

Without offers from the sharks, Kimberly left without a deal.

Let’s see how Kimberly navigated her business in our Kalyx Technologies update.

Shark Tank Kalyx Technologies Update

Shortly after airing, despite initial setbacks of not securing a deal, Kimberly raised three times as much from investors as she requested from the sharks and sold 4,000 units.

Our Kalyx Technologies update research found that Kimberly raised over $500,000 in venture capital and angel investments.

From 2008 to 2012, the company saw year-over-year growth in sales and revenues, expanding into high-profile gyms, yoga studios, and boutiques such as Equinox, Yoga Works, and Montage Resorts.

Kalyx products were also sold online through retailers like Hautelook and in boutiques worldwide, including Australia, Europe, the UK, and South America.

In addition, Kalyx’s sports bras received several awards, including Health Magazine’s 2011 Gear Awards for Best New Apres Fitness Jacket and Glamour Magazine’s 2009 Best New Sports Bra.

Celebrities like Jennifer Aniston and Kate Hudson endorsed the products, which appeared in numerous magazines.

Based on our Kalyx Technologies update research, ActivewearUSA acquired the company in 2012.

At the time of writing, Kimberly holds a senior marketing and operations executive position with The Adzi Agency and continues to support entrepreneurial endeavors through Luna Startup Labs and TEDxPearlStreet.

This will be our final Kalyx Technologies Update.

Would you like to learn about the other companies featured in Season 1, Episode 6? Follow the links below for our other company updates from the episode.

Before you go, check out our Shark Tank Season 1 page for more updates.

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Andrew is a lifelong fan of Shark Tank and an entrepreneur at heart. He started Shark Tank Recap because he wanted a single place to track what happens to the companies, founders, and deals after they air on TV. With a sharp eye for business insights and a passion for all things Shark Tank, Andrew makes sure every recap is accurate, engaging, and fun.