The Cookie Kahuna appeared on Shark Tank on November 30, 2020. Founder and cookie legend Wally Amos left the tank without a deal due to a lack of sales and image rights from a previous company. Here’s a quick recap of everything that happened during the homemade cookie pitch as well as news on a The Cookie Kahuna update after Shark Tank.
The Cookie Kahuna Update After Shark Tank
Entrepreneur: Wally Amos
Business: Homemade cookie company
Ask: $50,000 for 20% equity
Result: No Deal
Famous Amos founder Wally Almost pitched his new company The Cookie Kahuna on Shark Tank Season 8 Episode 3. As the name implies, Wally has started a new cookie company similar to his original cookie company which is now a household name. Unfortunately, due to a series of bad deals, Wally doesn’t own any part of Famous Amos anymore and doesn’t get paid a royalty for using his image.
When it appeared on Shark Tank, The Cookie Kahuna had $36,000 in sales and was mostly being sold locally in Hawaii. Unfortunately, due to written agreements from Famous Amos, Wally could not attach his face publically to The Cookie Kahuna branding. Due to the lack of sales and complicated contracts, Wally left the tank without a deal from the sharks.
In terms of a The Cookie Kahuna update, the company has gone out of business after airing on Shark Tank. It’s unclear what happened, but Wally told the sharks that he was more of a marketing man than a businessman, so it seems he was unable to keep things going by himself.
For more Season 8 Episode 3 product updates, check out the links below: