Melanie Masarin came onto
Shark Tank Ghia Update
- Entrepreneurs: Melanie Masarin
- Business: Non-Alcoholic Spirit
- Ask: $250,000 for 5% equity
- Result: No deal
- Sharks: None
The three main flavors were mixed as either a sparkling water soda, ginger, or lime and salt. Each flavor of Ghia is suitable for someone with a slightly different pallet for taste. Each beverage has about 50 calories for the entire container, and a single unit costs about $6 and sells for $38. The smaller cans are produced for as low as $0.77 and sell for $5.
Ghia is a collection of non-alcoholic social tonics inspired by Mediterranean apertivo culture; a spirits-free apertif adapted for modern times. Light and dry, it's perfect for slow-sipping and fast-talking.
Most of Ghia’s sales from the previous calendar year were directly online and generated about $2.5 million in gross revenue. The sharks were extremely pleased with the financial numbers. The problem was that the company had lost about $1 million during the calendar year and is planning on raising $10 million from other investors.
Daymond John decided to drop out without making an offer. Lori Greiner also felt that it wasn’t investable, so she dropped out as well.
Mark Cuban felt that the company would require too much money to grow in the future, but Robert Herjavec disagreed. Robert offered exactly what Melanie was asking for, $250,000 for just 5% equity.
Kevin O’Leary decided to offer $250,000 for 10% equity. While Melanie negotiated with Kevin Robert got impatient and dropped out. Then, Melanie wasn’t willing to give Kevin 10% and declined his offer.
Even though Melanie was forced to leave
It’s a little too soon to really understand just how important Robert’s deal could have been, but the good news is that Ghia has more name recognition than ever before. It’ll be interesting to see if Melanie can use her
Customers can find Ghia online at its official website to learn more about the non-alcoholic beverages that it produces. We will have another Ghia update for you when we know more!
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