Create a Castle update
Company Updates Season 14 

Create a Castle Update | Shark Tank Season 14

Jeremy Davis

Kevin Lane and Laurie Lane were a couple that appeared on Shark Tank Season 14 with a special beach kit that would help individuals craft high-quality sand and snow castles. They were seeking $350,000 dollars in exchange for 10% equity. Let’s see if they were able to secure a deal before we cover the Create a Castle update.

Shark Tank Create a Castle Update

Create a Castle update

  • Entrepreneurs: Kevin Lane and Laurie Lane
  • Business: Castle Building Kit for Kids
  • Ask: $350,000 for 10% equity
  • Result: $350,000 for 20% equity
  • Sharks: Kendra Scott

It didn’t take long for the sharks to call out Create a Castle for being a seasonal summer-based product, but they came prepared. The castle-building kits don’t only work on the beach during the summertime, they also work in the snow during the wintertime. The sharks were very impressed that there were multiple ways to build castles in the sand and snow.

Create A Castle Sandcastle Kit - 6 Piece Premium Sand Castle Toys for Beach - Kids to Adults - Perfect Sand Toys and Sand Molds - Snow Toys Too - Mesh Backpack Included - Pro Building Kit

Build detailed sandcastle kingdoms with no mess or crumbling; BuildMaster is a tactical sensory toy set for kids with 25 pieces including 2.65 lbs reusable Castle Magic Sand, castle casts, building tools, storage case, and play-mat

Create A Castle Sandcastle Kit - 6 Piece Premium Sand Castle Toys for Beach - Kids to Adults - Perfect Sand Toys and Sand Molds - Snow Toys Too - Mesh Backpack Included - Pro Building Kit
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The simple kit for Create a Castle is just $10 dollars for customers to purchase. The pro-kit costs five times more for customers at a price point of $50 dollars. The kits cost between $2 dollars and $10 dollars to produce, depending on which kit. 

During the 2021 calendar year, sales reached about $600,000 dollars. During 2022, Kevin and Laurie project that they will reach $3 million dollars in sales over the course of the calendar year. They also projected about a 10% profit, which results in $300,000 dollar net profit at the end of the year. The main reason for the boost in sales was additions to stores like Sams Club and Costco. 

Kendra Scott was interested and made an offer of $350,000 dollars for 20% equity. Daymond was also interested and quickly made an offer after Kendra, but he wanted a little bit more equity at 25% for the same $350,000 dollar investment. Kevin and Laurie thought about the offers and ultimately decided to accept Kendra’s offer of $350,000 for 20%. 

Now that we know Kevin and Laurie made a deal with Kendra, let’s check in for a Create a Castle update.

The company was positively received by viewers of Shark Tank and the products received a short-term boost in sales. The provisional deal between Kendra and the company seems poised to become official in the coming weeks. For more updates about the castle-building kits from Create a Castle, you can also check out the official website.

We can’t wait for our next Create a Castle update, because we think it’s going to be a good one!

For more updates from Shark Tank Season 14 Episode 3, check the links below!

Don’t forget to check out our Season 14 products page too!

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Jeremy Davis
Website | + posts

Jeremy is a regular contributor at Shark Tank recap. He has a ton of passion for the show and enjoys researching information about what all the companies are up to now. His favorite Shark Tank companies are The Cookie Dough Cafe and Kronos Golf!