Spoonful of Comfort Update

Spoonful of Comfort Update | Shark Tank Season 8

Marti Wymer was far from her terminally ill mother and wanted to send something comforting. Traditional gifts like flowers or candy didn’t feel right, so she and Scott Gustafson created Spoonful of Comfort, a service that delivers homemade chicken soup and other comforting items. This innovative solution provides a heartfelt way to support loved ones from afar. In our Spoonful of Comfort update and pitch recap, let’s find out if this business idea earned her a deal with the sharks.

SharkResult
Barbara CorcoranNo offer
Robert HerjavecNo offer
Daymond JohnNo offer
Mark CubanNo offer
Lori GreinerNo offer
Kevin O’LearyNo offer

Shark Tank Spoonful of Comfort Pitch

Shark Tank Spoonful of Comfort Update
  • Entrepreneurs: Marti Wymer and Scott Gustafson
  • Business: Comfort food meal delivery service
  • Ask: $400,000 for 10% equity
  • Result: No Deal
  • Sharks: None

Marti and Scott were looking for an investment to scale their operations and expand their reach.

Marti explained to the sharks that the idea came to her after her mother, who lived hundreds of miles away, was diagnosed with cancer.

They hoped to tap into the sharks’ expertise and networks to grow their business idea.

Spoonful of Comfort offers a heartfelt way to send a little love and care with their gourmet care packages.

At the heart of each package is a 64-ounce jar of homemade soup, crafted from all-natural ingredients and serving up to six people.

Furthermore, customers can choose from comforting flavors like classic chicken noodles or rich tomato basil.

Each package includes half a dozen Bacci rolls, freshly baked cookies, a serving spoon, and a personalized note card.

The soups are shipped in special containers with frozen gel packs to keep them fresh. They can be enjoyed immediately or refrigerated for a few days.

What really sets Spoonful of Comfort apart is the thoughtful presentation and attention to detail.

The colorful, unique packaging adds a special touch, making it an ideal gift for any occasion.

Customers can personalize their packages by adding extra goodies at checkout, making each delivery unique to the recipient.

At the time of its filming, the business was focused on a mission to provide care packages to support families with a sick loved one.

Each package costs $31 to produce and is sold for $70 plus shipping. In the year before their appearance, they generated an impressive $1.08 million in sales.

However, the sharks had valuation concerns.

When Barbara Corcoran learned that another investor outside of the sharks had already poured $1.3 million into the business, she quickly exited the negotiations.

Mark Cuban followed suit.

Daymond John appreciated the concept but didn’t see room for growth. He’s out.

Lori Greiner loved the soup but doubted its scalability. She’s out as well.

Meanwhile, Robert Herjavec believed that after five years, too many issues remained unresolved.

As a result, he dropped out of the deal.

Kevin O’Leary was unsure about how to reduce acquisition costs and was the last shark to pass.

Ultimately, the entrepreneurs left without a deal.

In our Spoonful of Comfort update, let’s see if Marti and Scott were able to scale their business despite not getting any offer from the sharks.

Shark Tank Spoonful of Comfort Update

Our Spoonful of Comfort update found that shortly after airing, the company saw immediate success and expanded its product line immensely.

Moreover, the COVID-19 pandemic further boosted its success as demand for care packages soared.

Further, the company now offers a variety of soups to its customers and has over 100,000 five-star reviews.

Their pricing remains high, with packages starting at $99.99. However, they added value by offering smaller packages, unique add-ons like wellness journals, and seasonal items.

At the time of this writing our Spoonful of Comfort update, the company offers 12 different gift packages designed for all sorts of occasions.

Additionally, Spoonful of Comfort has grown to over $68 million in revenue.

We’re calling this Spoonful of Comfort update a success.

For more Shark Tank Season 8 Episode 1 product updates, be sure to check the links below:

Before you go, check out our Shark Tank Season 8 page for more updates.

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Andrew is a lifelong fan of Shark Tank and an entrepreneur at heart. He started Shark Tank Recap because he wanted a single place to track what happens to the companies, founders, and deals after they air on TV. With a sharp eye for business insights and a passion for all things Shark Tank, Andrew makes sure every recap is accurate, engaging, and fun.