Spoonful of Comfort appeared on Shark Tank on September 23, 2016. Founder Marti Wymer left the tank without a deal from the sharks, due to its current business model. Here’s a quick recap of everything that happened during the comfort food delivery pitch as well as news on a Spoonful of Comfort update after Shark Tank.
Spoonful of Comfort Update After Shark Tank
Entrepreneur: Marti Wymer and Scott Gustafson
Business: Comfort food meal delivery service
Ask: $400,000 for 10% equity
Result: No Deal
Spoonful of Comfort appeared on Shark Tank Season 8 Episode 1 and was introduced to the sharks by founder Marti Wymer and investor Scott Gustafson. Essentially, Spoonful of Comfort is a comfort food care package, designed to be sent to a sick loved one that lives far away. Marti told the sharks that she got the idea after her mother was diagnosed with cancer and lived hundreds of miles away.
When it appeared on Shark Tank, Spoonful of Comfort had one care package that consisted of chicken soup, rolls, and cookies and was designed to feed a family with a sick loved one. It cost $70 plus shipping to purchase on its website, while only costing $31 to put together. In the past 12 months before airing on the show, Spoonful of Comfort had done $1.08 million in sales.
However, due to a hard to perfect business model with high shipping costs and already taking on a lot of capital, Spoonful of Comfort left the tank without a deal from the sharks.
In terms of a Spoonful of Comfort update after Shark Tank, it looks like the company is still in business and has expanded its product line immensely and now offers 12 different gift packages designed for all sorts of occasions. Further, the company now has a variety of different soups that its customers can choose from and has over 15,000 reviews. So despite not getting a deal on Shark Tank, it looks like Spoonful of Comfort is doing just fine on its own.
For more Shark Tank Season 8 Episode 1 product updates, be sure to check the links below: