Byoot Swimwear Update | Shark Tank Season 12

One of the worst fashion problems that women face, is having to get a wet swimsuit on and off. That’s why the husband and wife duo teamed up to create a line of suits that make going to the bathroom between swims an easy chore! Will they swim off with a deal on Shark Tank Season 12? Find out in our Byoot Swimwear update!

If you’re short on time, here’s a quick overview of what happened to Byoot Swimwear after Shark Tank!

Byoot Swimwear appeared on Shark Tank Season 12 and left with a deal from Kendra Scott for $50,000 as a loan with 10% interest and 5% equity. In terms of a Byoot Swimwear update, the company is still in business and has launched a new line of bikinis since airing on Shark Tank.

Shark:  Result:
Kendra Scott Accepted deal of $50,000 as a loan with 10% interest and 5% equity
Kevin O’Leary No Offer
Barbara Corcoran No Offer
Lori Greiner No Offer
Mark Cuban No Offer

Shark Tank Byoot Swimwear Update

Byoot Swimwear Update

  • Entrepreneurs: Elyce and Nathan Billany
  • Business: Button-up swimwear for women
  • Ask: $50,000 for 30% equity
  • Result: $50,000 as a loan with 10% interest and 5% equity
  • Shark: Kendra Scott

During their time on Shark Tank, Byoot founders Elyce and Nathan shared that Elyce came up with the idea for the button-up swimsuits when she and her husband were on a trip to Jamacia.

After she kept having to pull up her swimsuit after going to the bathroom, she thought, surely there must be a better way.

On the same trip, Elyce started sketching designs for what would eventually become Byoot Swimwear. The suits are unique because they have buttons on the side, that allow women to easily use the restroom without having to deal with the hassle of pulling up a wet swimsuit.

At the time of the pitch on Shark Tank, Byoot Swimwear only had $10,000 in lifetime sales. However, due to the COVID-19 pandemic, Elyce started doing virtual fittings which have been successful.

Currently, each suit costs around $30 to make and retails between $59-$120.Nathan and Elyce need a shark to help them figure out how to turn the idea into a business that can grow sales and become profitable.

Barbara Corcoran was the first shark to drop out, sharing that she didn’t want to be in the swimsuit business.

Lori Greiner was next, saying that it just wasn’t the right investment for her.

Mark Cuban felt that it wasn’t the right business for him and dropped out. However, he did suggest that Nathan and Elyce focus on the online fitting aspect instead of the swimsuit side of things.

Kevin O’Leary didn’t think the business was going to be successful and dropped out as well.

Despite a lack of sales and concerns from the other sharks, guest shark Kendra Scott was interested.

She offered Elyce and Nathan $50,000 as a loan, with a 10% interest rate, and 5% equity in the business. After thinking it through, they accepted the offer and Byoot Swimwear left the tank with a deal.

Keep reading our Byoot Swimwear update to find out what happened following the tank!

In terms of a Byoot Swimwear update, the company is still in business but seems to be struggling a bit. After airing, Byoot ran an unsuccessful Kickstarter campaign that only raised $1,622 of a $35,000 goal.

However, just before it appeared on Shark Tank, Elyce and Nathan launched a line of Byoot Bikinis to complement the one-piece options.

At the time of this writing, the company is low on inventory and doesn’t seem to be converting a lot of sales. It’s also unclear if the deal with Kendra ever closed.

When we get a more official Byoot Swimwear update, we will be sure to let you know. In the meantime, if you’d like to purchase a swimsuit or learn more about the company, be sure to visit the Byoot Swimwear website.

Additionally, be sure to check out updates from the other companies that appeared on Season 12 Episode 14 below!

Further, for more Season 12 company updates, be sure to check out our Season 12 products page.

Website | + posts

Andrew Smith is the founder and owner of Shark Tank Recap. He is a longtime Shark Tank fan that has been watching it for years and has seen every episode multiple times. His friends know him as the Shark Tank expert, because he can answer any question about the show! His favorite Shark Tank products are Bertello's pizza oven and Bug Bite Thing!