Krapp Strapp Bathroom Device Update | Shark Tank Season 15

Keith Lindsey was out in the woods looking for cows when he suddenly had to poop, but years of horseback riding had messed up his knees, so squatting wasn’t possible. He later teamed up with his longtime friend Bob Legg, and together, as co-owners of Air Boss Motion Decoys, they came up with the Krapp Strapp. It’s a strap that wraps around a tree and holds your weight while you do your business outdoors. Let’s see how the negotiations go for them in our Krapp Strapp update and pitch recap.

If you’re short on time, here’s a quick overview of what happened to Krapp Strapp after Shark Tank.

Bob and Keith pitched their outdoor bathroom device on Shark Tank Season 15. They sought $65,000 for 10% equity. After their pitch, they made a deal with Lori Greiner and Daymond John for $65,000 for 33.3% equity.

In terms of a Krapp Strapp update, the company expanded its line in 2024 by launching the Tinkle Strapp for women, the Potty Strapp for kids, and the Tether, all available on their website. 

Shark:	Result:
Lori Greiner & Daymond John	Accepted deal for $65,000 for 33.3% equity
Kevin O’Leary	No offer
Mark Cuban	No offer
Robert Herjavec	No offer

Shark Tank Krapp Strapp Pitch

• Entrepreneurs: Bob Legg and Keith Lindsey
• Business: Tool that helps with going to the bathroom outdoors
• Ask: $65,000 for 10% equity
• Result: $65,000 for 33.3% equity
• Sharks: Lori Greiner and Daymond John

Bob and Keith stepped into Shark Tank with laughs and a problem every outdoorsman can relate to: going number two in the woods.

They introduced themselves as the team behind Airboss Outdoors and came to pitch their flagship product, the Krapp Strapp.

It’s a portable strap that wraps around your waist and anchors to a tree or another solid object. When secured, it allows users to lean back while using the bathroom outdoors.

The strap supports up to 400 pounds and comes with two built-in pockets for holding toilet paper or other small items.

To show the sharks how it worked, Bob and Keith set up a demo with a mannequin strapped to a tree.

The scene got a lot of laughs. Mark Cuban even tried it out himself and admitted it was surprisingly comfortable.

At this point, Lori Greiner asked about Bob’s background, and he revealed that he’s 81 years old and not new to inventing.

Years ago, he created motion decoys for hunting and eventually sold that company. Later, he partnered with Keith, his longtime friend, to start Airboss Outdoors.

Kevin O’Leary asked about the business. Keith explained that they launched the Krapp Strapp in October of the previous year. Since then, they have sold 4,000 units at $49.95 each.

Each strap costs $17 to make, and all the sales came directly through their website. They hadn’t spent a dime on ads.

Instead, one viral social media post brought in all the traffic. It reached 1.2 million views within just three days.

Daymond John wanted to know what they needed the investment for. Keith said they weren’t sure how to scale the business and needed help with marketing.

They had experimented with a few strategies, but nothing really worked. That’s why they were hoping to partner with a shark.

Robert Herjavec said he liked the creativity but didn’t see himself getting involved. He bowed out.

Kevin told a story about being bitten by mosquitoes on his behind as a camp counselor. That experience made him swear off the outdoors. He said the product was great, but not for him, so he went out too.

Daymond liked the product but thought it would be better to team up with Lori, given her experience with Squatty Potty.

He asked if she’d join him in a deal, and she agreed.

Mark said he would step aside unless the deal turned out to be bad. He thought the pair were great, but said Daymond was the better fit for this one.

Together, Lori and Daymond offered $65,000 for 35% equity. Bob countered with 25%. Lori responded with a revised offer of 33% equity to make it an even one-third split.

Ultimately, Keith and Joe accepted the deal and left with two sharks on their side. What happened to their company following Shark Tank?

Keep reading our Krapp Strapp update to find out!

Shark Tank Krapp Strapp Update

In terms of a Krapp Strapp update, AirBoss Motion Decoys confirmed on Facebook that the deal with Lori and Daymond had successfully closed.

Both sharks supported the product publicly. Lori Greiner even promoted the Krapp Strapp on her social media pages and described it as a great holiday gift.

The company also used the exposure to launch new products and expand its offerings.

In 2024, the company introduced a pink version of the Krapp Strapp called the Tinkle Strapp, targeting women.

They also added another product called the Potty Strapp for kids, and a separate product called the Tether.

All these products were listed on their website, and the Krapp Strapp itself continued to sell for $49.95.

Occasionally, it sold out, and the company ran first-time buyer promotions like a 10 percent discount code tied to their Shark Tank appearance.

In March 2025, Keith Lindsey posted on LinkedIn that all AirBoss products, including the Krapp Strapp, were now officially tariff-exempt.

He emphasized that every item was 100 percent made in America, presenting it as a strategic benefit for the business.

Their products remain available on the Airboss Outdoors website and on Amazon.

As of now, both founders remain active in the business and continue to operate under the AirBoss Outdoors name.

If we get another Krapp Strapp update, we will let you know!

In the meantime, check out our other company updates from Season 15 Episode 6:

• Supermix Studio Update
• TIK PIK Update
• Mini Materials Update

Before you go, be sure to check out our list of all the Shark Tank Season 15 products.