Underease Underwear Update | Shark Tank Season 1

Buck and Arlene Weimer developed Underease Underwear to help people with embarrassing odors from chronic flatulence, especially those with bowel conditions like Crohn’s disease, which Arlene personally experiences. In our Underease Underwear update and pitch recap, let’s see if their product secured a deal with the sharks.

If you’re short on time, here’s a quick overview of what happened to Underease Underwear after Shark Tank.

Buck and Arlene entered Shark Tank Season 1, seeking $55,000 for 25% equity in Underease Underwear. Ultimately, they left without securing a deal.

In terms of an Underease Underwear update, the company experienced significant growth after appearing on Shark Tank, selling anti-flatulence products online and through direct sales. Despite this success, the company eventually closed its doors in 2021 due to financial difficulties.

Shark	Result
Barbara Corcoran	No offer
Kevin O’Leary	No offer
Kevin Harrington	No offer
Daymond John	No offer
Robert Herjavec	No offer

Shark Tank Underease Underwear Pitch

• Entrepreneurs: Buck Weimer and Arlene Weimer 
• Business: Specialty underwear for flatulence
• Ask: $55,000 for 25% equity
• Result: No deal
• Sharks: None

Buck and Arlene didn’t just step into the Shark Tank; they dove headfirst into a conversation many are uncomfortable having.

They brought their specialty underwear that traps the smell of gas. The sharks struggled not to laugh at the product.

They sought an investment to scale production and bring their life-changing product to a wider audience.

Underease Underwear specializes in undergarments designed for comfort, discretion, and performance.

The company offered a range of styles, including thongs, boy shorts, and briefs. Key features included soft, breathable fabrics, laser-cut seams for a seamless look, and moisture-wicking technology.

Buck and Arlene explained that Underease Underwear is made of an airtight material with elastic around both legs and a charcoal filter in the back. This helps prevent bad smells from leaking.

They told the sharks that they launched their business with a direct-sales website. 

While sales exceeded $37,000 in the past year, they had previously generated over $60,000 in sales with extensive advertising. Each unit retails for $24.95.

Arlene explains that the sales have gone up every time they’ve had advertising and exposure.

Robert Herjavec tells the couple that the market is very small. He’s out.

Daymond John believes that the products are something that would be supplied through a medical supply provider.

Kevin Harrington joins the others in declining to offer a deal, while Barbara Corcoran said she’d rather have gas and wear sexy underwear than wear the product and she’s out.

Kevin O’Leary praises their efforts but also passes.

Eventually, the Weimers leave Shark Tank without securing a deal.

To find out what happened next for their company, keep reading our Underease Underwear update.

Shark Tank Underease Underwear Update

Shortly after its episode airing in 2009, the business received a significant media boost, propelling sales online and through direct sales.

However, our Underease Underwear update research found that the company is no longer in business.

After two decades of operation, the Weimers announced its closure in July 2021 due to financial challenges.

In a statement on its website, the company expressed gratitude to its loyal customers for their support over the years.

The decision to close was driven by sustained financial losses, making it unfeasible to continue operations.

This will be our final Underease Underwear update.

Would you like to learn about the other companies featured on Season 1 Episode 6? Follow the links below for our other company updates from the episode.

• Element Bars Update
• The Fizz Update
• Kalyx Technologies Update
• Pork Barrel BBQ Update

Before you go, check out our Shark Tank Season 1 page for more updates.