Stasher Update | Shark Tank Season 9

Kat Nouri was concerned about the waste generated by using plastic bags for her kids’ lunches and set out to find a sustainable solution. This led her to invent Stasher, a reusable silicone bag that is airtight, versatile, and capable of withstanding extreme temperatures. Will the sharks see the potential in her eco-friendly innovation and decide to invest? Find out in our Stasher update and pitch recap.

If you’re short on time, here’s a quick overview of what happened to Stasher after Shark Tank.

Kat Nouri entered Shark Tank Season 9, seeking $400,000 for 5% equity in her reusable silicone bag business, Stasher. After presenting her pitch, she successfully made a deal with Mark Cuban, securing $400,000 for 15% equity.

In terms of a Stasher update, the company is still in business and has continued to thrive. In 2019, Kat sold the company to SC Johnson. Following the acquisition, the company expanded its product line and secured significant partnerships. Kat has since stepped down as CEO but remains involved in the business’s continued success.

Shark	Result
Mark Cuban	Accepted offer of $400,000 for 15% equity
Rohan Oza	No offer
Lori Greiner	No offer
Barbara Corcoran	No offer
Robert Herjavec	No offer

Shark Tank Stasher Pitch

• Entrepreneurs: Kat Nouri
• Business: Plastic bag alternative
• Ask: $400,000 for 5% equity
• Result: $400,000 for 15% equity
• Sharks: Mark Cuban

Kat Nouri began her pitch by addressing the plastic waste problem caused by single-use bags, which she encountered firsthand when packing her kids’ lunches. 

Seeking a $400,000 in Stasher, Kat aimed to scale production and distribution to reduce plastic waste and promote sustainability.

Stasher is a reusable food storage solution designed to replace single-use plastic bags.

Made from food-grade silicone, these airtight bags feature a pinch-lock closure for easy sealing. This allows users to store leftovers, pack lunches, or marinate food without worrying about leaks.

The product prioritizes durability and safety. They can withstand the dishwasher, high-heat cooking methods, and even boiling water. 

Additionally, the silicone material is free of toxins, eliminating the risk of chemicals leaching into food. 

The product is available in various sizes to cater to different storage needs, positioning itself as an eco-friendly and convenient alternative to plastic bags.

Kat said that her Stasher retails between $9.99 and $19.99. She claims her product is more convenient and effective than cheaper competitors.

Her company’s generation of over $1.5 million in sales in its first year impresses the sharks.

These sales, primarily from e-commerce, could justify the implied $8 million valuation. 

Robert Herjavec didn’t seem to understand the essence of the product, and he opted out of the deal.  

Barbara Corcoran said it was too expensive. She’s out as well.

Guest Shark Rohan Oza and Lori Greiner initially planned to team up, but after much consideration, they also dropped out.

Mark Cuban offered $400,000 for 20% plus a $400,000 line of credit. Kat countered with 15%. Mark accepted, and they made a deal.

Now, let’s get a Stasher update to see if the company is the next big thing after being featured on Season 9.

Shark Tank Stasher Update

In our Stasher update research, we found that the deal with Mark Cuban never materialized, possibly because she wanted a deal that allowed her to remain in control of her company. 

Since airing, the company has experienced significant growth, jumping from 5 to 38 employees. 

Further, Kat secured a $500,000 investment from a friend’s brother, easing the failure of the deal with Mark. The company also secured a deal to be in major stores like Target. 

In December 2019, our Stasher update found that Kat sold the company to SC Johnson, aiming to leverage their distribution capabilities to expand Stasher’s reach.

Since then, Stasher has diversified its product line, offering 14 sizes of bags and bowls, plus options for beauty and toiletries. 

Prices range from $7.99 to $36.99 and are available in bundles.

The bags are available in various designs and are praised for their environmental benefits, earning accolades from CNN and Good Housekeeping.

Stasher products are designed to last for 3,000 uses, and a partnership with Terracycle ensures they can be recycled. 

Post-sale, our Stasher update found that Kat stepped down as CEO to become a brand ambassador and consultant, focusing on family and broader initiatives to positively impact society.

We will be sure to let you know if we get another Stasher update.

You can find the other company updates from Season 9, Episode 15 here:

• iFork Update
• Recharj Update
• Detrapel Update

Before you go, be sure to check out our Shark Tank Season 9 page!