IncrEdible Eats Edible Cutlery Update | Shark Tank Season 13

Dinesh Tadepalli saw the growing problem of plastic waste filling the oceans and wanted a better answer. That’s when he created IncrEdible Eats, edible spoons made from a cookie-like texture. They can be eaten after use or left to naturally decompose, helping cut down on single-use plastic. Will the sharks take a bite out of this idea? Let’s find out in our IncrEdible Eats update and pitch recap.

If you’re short on time, here’s a quick overview of what happened to IncrEdible Eats after Shark Tank.

Dinesh entered Shark Tank Season 13, seeking $500,000 for 7% equity in his edible alternative to single-use plastic cutlery. Ultimately, he left with a deal from Lori Greiner for $500,000 for 15% equity.

In terms of an IncrEdible Eats update, the company secured $200,000 in seed funding from Big Idea Ventures. Further, they landed a partnership with Dippin’ Dots and reached retail shelves in 300 to 400 TJ Maxx, Marshalls, and Home Goods stores. Additionally, they grew their product line and sold over 6 million utensils worldwide.

Shark:	Result:
Lori Greiner	Accepted deal of $500,000 for 15% equity
Mark Cuban	$500,000 for 20% equity
Kevin O’Leary	$500,000 for 35% equity
Daniel Lubetzky	$500,000 for 25% equity
Barbara Corcoran	No Offer

Shark Tank IncrEdible Eats Pitch

• Entrepreneur: Dinesh Tadepalli
• Business: Edible straws and utensils
• Ask: $500,000 for 7% equity
• Result: $500,000 for 15% equity
• Shark: Lori Greiner

After arriving in the U.S. to pursue a Master’s in Electrical Engineering, Dinesh became aware of the harm plastics could cause to the environment.

His company, IncrEdible Eats, aimed to change the way people thought about disposable utensils with its innovative edible alternatives.

The utensils were low-calorie and vegan, with flavors designed to complement both hot and cold foods. It was a simple but clever way to remove plastics from the equation entirely.

When the sharks tasted them, they were impressed. Mark Cuban wondered aloud why he hadn’t thought of something so effective.

Meanwhile, Lori Greiner was enthusiastic, saying she would buy and eat them on their own.

However, the numbers told a different story. Despite being in business for 2.5 years, IncrEdible Eats had only reached $170,000 in lifetime sales.

Back in 2019, the company had focused on B2B food service, where most plastics were used. But when COVID-19 hit, they shifted to B2C and direct-to-consumer sales instead.

The spoons, though, were expensive. They cost 10–20 times more than plastic versions, even for wholesale buyers. This became a sticking point for some of the sharks.

Kevin O’Leary disliked the effort required to educate consumers that the spoons were edible. He wanted to talk about money, while Lori pressed Dinesh to share more about himself.

He told his backstory, which brought the focus back to his passion and commitment.

Barbara Corcoran liked his enthusiasm but worried he was blinded by it. She thought asking restaurants to upsell edible spoons would be difficult, so she dropped out.

Meanwhile, guest shark Daniel Lubetzky disagreed with Barbara but had his own concerns. He felt the business wasn’t scalable yet, and the $7 million valuation didn’t match reality.

Kevin agreed the valuation was off. He offered $500,000 for 35% equity. But before he could continue, Mark cut in, saying Dinesh was thinking too small.

Mark wanted to expand into grocery sales. He offered $500,000 for 20% equity instead.

Building on that, Lori said even Mark wasn’t thinking big enough. She offered $500,000 for 15% equity, convinced IncrEdible Eats could blow up the market.

Daniel jumped back in with an offer of $500,000 for 25% equity. Suddenly, Dinesh had four offers on the table, a rare moment on Shark Tank.

He countered, asking if any shark would go down to 12% equity. None of them agreed.

At that point, Mark decided to drop out. He felt Dinesh had come in with a fixed valuation and wasn’t valuing the sharks properly.

In the end, Dinesh accepted Lori’s offer of $500,000 for 15% equity.

It was a huge moment for the company. But how did things work out afterward? Find out in our IncrEdible Eats update.

Shark Tank IncrEdible Eats Update

While conducting our research for our IncrEdible Eats update, we found that the deal Dinesh made with Lori on the show did not close.

Although the main reason was not made public, Dinesh told The Business Journal that they changed the terms of the deal.

The deal failure wasn’t all bad news for IncrEdible Eats, as in the days after the episode aired, the company saw a quick boost in sales, bringing in about $50,000 in pre-orders within just two days.

That same year, they secured $200,000 in seed funding from Big Idea Ventures, giving the business the capital to keep moving forward.

In 2022, the company landed a partnership with Dippin’ Dots, where customers could get ice cream with IncrEdible’s edible vanilla and chocolate spoons.

They also reached retail shelves in 300 to 400 TJ Maxx, Marshalls, and Home Goods locations, though restocking was sometimes a challenge.

As a result, sales went up by 300% and revenue topped $500,000 that year.

On top of that, IncrEdible Eats had already replaced over 5 million plastic spoons with their edible ones, won 8 innovation awards, and managed to cut production costs by 75%.

The product line grew quickly, too. In addition to spoons, they introduced edible straws in vanilla and chocolate, savory spoons in flavors like oregano-chili and black pepper, and even sporks.

In 2023, they announced plans for edible chopsticks, coffee stirrers, cups, and bowls, along with a new North American production facility to reduce costs and the carbon footprint.

They also launched a Safe Note investment campaign that allowed fans to invest between $500 and $25,000 to help with expansion into 97 countries.

According to their official website, IncrEdible Eats describes itself as “200% carbon negative,” meaning they offset twice the carbon and plastic impact of their production and shipping. Overall, more than 6 million edible utensils have been sold worldwide.

Most recently, as of early 2025, Dinesh started a new venture called Regen Earth in Hyderabad, India.

This project focuses on “sustainability as a service,” creating eco-friendly disposables, technology, and composting solutions for the food industry.

For updates on their new product offerings and launches, you can follow them on Instagram and Facebook.

This IncrEdible Eats update shows that the little spoon with big dreams for changing the way people consume plastics is well on its way to continued success.

Stay tuned to this page for future reporting.

Before you go, be sure to check out some other company updates from Shark Tank Season 13 Episode 3:

• Sparketh Art Education Update
• Oat Haus Granola Butter Update
• Flasky Flowers Update

For more on Shark Tank Season 13, be sure to check out our Season 13 products page.