Eggmazing Update | Shark Tank Season 9

The traditional way of decorating Easter eggs with dye and stickers is messy and time-consuming. Entrepreneurs Curtis McGill and Scott Houdashell, Easter egg enthusiasts, sought a more convenient solution, leading to the creation of The Eggmazing Egg Decorator. Let’s see if they were able to secure a deal with the sharks in our Eggmazing update and pitch recap.

If you’re short on time, here’s a quick overview of what happened to Eggmazing after Shark Tank.  

Curtis McGill and Scott Houdashell entered Shark Tank Season 9, seeking $350,000 for 7% equity for their new invention. They received three offers from Barbara Corcoran, Kevin O’Leary, and Lori Greiner but decided to make a deal with Lori Greiner for $350,000 for 10% equity + $2.00 royalty.

In terms of an Eggmazing update, the company is still operational with a yearly revenue of $5 million. The team also landed a major deal with Wal-Mart stores.

Shark	Result
Lori Greiner	Accepted offer of $350,000 for 10% equity + $2.00 royalty
Barbara Corcoran	$350,000 for 15% equity
Kevin O’Leary	$300,000 loan at 7% + $50,000 cash for 20% equity
Mark Cuban	No Offer
Robert Herjavec	No Offer

Shark Tank Eggmazing Pitch

• Entrepreneurs: Curtis McGill and Scott Houdashell
• Business: Decorating Kit for Eggs
• Ask: $350,000 for 7% equity.
• Result: $350,000 for 10% equity + $2.00 royalty
• Sharks: Lori Greiner

Curtis and Scott began their pitch by highlighting the success of their Eggmazing Kickstarter campaign, launched in 2016 and raising over $8,000 before hitting their funding goal before Easter in 2017.

They acknowledged that egg decorating had remained unchanged for many years, and their invention presented a fun and clean alternative to the traditional messy dye. After demonstrating their method, Curtis’s kids offered samples to the sharks.

After the sharks try out the bunny ears and examine the samples of the egg decorating product, Curtis’s kids leave the stage with his wife. However, Kevin wants to know the inspiration behind this product.

Scott shared that back in 2015, he was frustrated with the traditional vinegar and dye tablet method for coloring Easter eggs with his kids, prompting him to seek a better alternative. He then grabbed a glue gun and an electric screwdriver and built the first prototype.

Kevin O’Leary is intrigued but worries the product’s appeal might be too seasonal.

When discussing the sales figures, he explained that they ordered 10,000 units, delivered on March 1, 2017. They impressively sold all 10,000 units in just 23 days, netting $150,000 with profits between $45,000 and $50,000. 

The original cost per unit was $19.99 for the first production run and $24.99 for the second. Interestingly, they found one unit for sale on eBay for $120.

When Barbara Corcoran inquires about pre-orders for next Easter, Scott reveals a windfall: $1.2 million in confirmed purchase orders. Their production costs have dipped to a remarkable $4.71 per unit delivered, and they’re wholesaling at a healthy $12.50. To top it off, all orders are non-returnable.

Kevin can’t hide his impressed grin, so he makes an offer. He will give them $50,000 plus a $300,000 loan at 13% for 33% equity.

Barbara offers $350,000 for a 15% stake, but only half would be upfront cash. The remainder would be a credit line at a variable rate set by her bank. She said that she would only fund purchases backed by confirmed orders. 

In contrast, Kevin countered with a more straightforward loan structure: $300,000 at 7% interest with an additional $50,000 cash investment for a 20% ownership stake. 

Lori then entered the bidding with a combination of $100,000 in cash and a $250,000 loan at 7% interest for a 12.5% ownership stake.

Robert Herjavec isn’t interested and drops out of the deal.

Barbara comes back with an adjusted offer for $350,000 loan for 10% of the business.

Lori Greiner proposes a counteroffer: $350,000 for a 10% equity, plus a $2 royalty on each unit sold until she recoups her investment. She also proposes that half of her royalties be donated to a charity chosen by Curtis and Scott.

The entrepreneurs like Lori’s new offer and make a deal. 

Did Curtis and Scott make the right choice by accepting Lori’s offer? Find out in our Eggmazing update.

Shark Tank Eggmazing Update

The Eggmazing Egg Decorator became a hit since its television debut. It is now widely available at Walmart, Target, and Amazon. Following its initial air date, the company saw a surge in sales, reaching $12 million within a year.

The Eggmazing Egg Decorator currently retails for $29.99, while its companion product, The Tremendous Ornament Decorator, is priced at $34.99.

Curtis and Scott received an Eggmazing update segment in Season 10, which aired just three weeks before Easter 2019.

During their episode, they revealed their new Christmas and Halloween kits, along with a unique dinosaur egg decorating kit that includes a surprise dinosaur inside the egg!

Our Eggmazing update research also found that Curtis and Scott partnered with Lori to donate $50,000 to Make-A-Wish.

We also found that the company has since re-branded to Hey Buddy Hey Pal, likely due to the fact that they’ve expanded beyond Easter-themed products.

If you’d like to buy your own kit, you can purchase it online at the Eggmazing website and Amazon or in retail stores like Wal-Mart and Target.

Things are looking pretty for Curtis and Scott, and we can’t wait to see what the future holds for our next Eggmazing update.

You can find the other company updates from Season 9 Episode 23 here:

• Hugo’s Amazing Tape Update
• Coolpeds Update
• CoinOut Update

Before you go, be sure to check out more updates from Shark Tank Season 9!