Brazi Bites Update | Shark Tank Season 7

When Junea Rocha moved to Portland, Oregon, she wanted to make the Brazilian cheese bread she grew up eating. She called her mom for the family recipe but struggled to find the key ingredient in the U.S. To fix this, she and Cameron MacMullin created Brazi Bites, a frozen, ready-to-bake version that lets people enjoy fresh Brazilian cheese bread at home. Will a shark take a bite and invest? Let’s find out in our Brazi Bites update and pitch recap.

SharkResult
Lori GreinerAccepted offer of $200,000 for 16.5% equity
Kevin O’Leary$200,000 for 12.5% equity
Daymond John$200,000 for 20% equity
Mark CubanNo offer
Robert HerjavecNo offer

Shark Tank Brazi Bites Pitch

Shark Tank Brazi Bites Update
  • Entrepreneurs: Cameron MacMullin and Junea Rocha
  • Business: Brazilian cheese bread balls
  • Ask: $200,000 for 10% equity
  • Result: $200,000 for 16.5% equity
  • Shark: Lori Greiner

Cameron and Junea entered Shark Tank to introduce Brazi Bites, their frozen, ready-to-bake Brazilian cheese bread.

They asked for an investment of $200,000 for 10% equity.

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They showcased six flavors, including Original, Garlic Asiago, and Jalapeño Pepper Jack, and highlighted that the bites are naturally gluten-free, made with tapioca flour instead of white flour.

As they pass out samples, the sharks eagerly dig in. Robert Herjavec and Lori Greiner complimented the taste, while Kevin O’Leary asked about calories per serving.

Junea explains that a serving is three pieces with 120 calories and emphasizes that the product contains only eight natural ingredients, with no preservatives.

Kevin then asks whether Brazi Bites can be microwaved. Junea clarifies that since they are sold as frozen dough, they must be baked in the oven but reassures the sharks that the process is simple.

Robert asks how many stores carry the product. Junea shares that Brazi Bites are available in 700 grocery stores, including Sprouts and Whole Foods.

Further, Junea explained that she and Cameron personally handled all sales and distribution and that they launched three years ago.

They told the sharks that Brazi Bites has tripled in revenue every year, starting with $60,000 in their first year, $200,000 in the second, and $600,000 the previous year.

Moreover, they are on track to reach $1 million in sales this year.

Despite their success, Daymond John questions what value a shark could add since they are already gaining traction in Whole Foods and other natural grocery stores.

He suggests selling online to increase margins, but Kevin disagrees, asking if they plan to ship the product frozen, which could complicate logistics.

Daymond, however, believes his experience with food businesses on QVC could help them scale. He then makes the first offer of $200,000 for 25% equity.

Kevin follows with $200,000 for 20% equity.

Seeing the competition, Lori matches Daymond’s offer—$200,000 for 25% equity.

At the same time, Kevin lowers his offer to 15%. Robert jokes that the sharks are in a “feeding frenzy” over the investment.

At this point, Daymond asks if they have any debt. Cameron admits they took out a loan to build their production facility and currently owe $200,000.

Their co-packer had 50% of the business because of this investment. This caused Robert to go out.

Mark Cuban went out too because he didn’t think there was enough reward for the risk.

In response to the other offers, Cameron said that 25% of the business was too much to give up. Kevin dropped his offer again to $200,000 for 12.5% equity.

Daymond reduced his offer to 20% equity. However, Cameron and Junea ended up asking Lori if she would go to 15%.

Lori refuses, explaining that while she believes in Brazi Bites, they would still face challenges ahead. Instead, she compromises at 16.5% equity.

Ultimately, Junea chooses Lori’s deal of $200,000 for 16.5% equity.

Let’s keep reading our Brazi Bites update to see where the company is today.

Shark Tank Brazi Bites Update

Our Brazi Bites update found that the deal with Lori Greiner did not close.

Despite the deal not closing, the exposure from Shark Tank led to a significant surge in demand.

Within three days of the episode airing, Brazi Bites sold out in stores nationwide. Sales skyrocketed from $600,000 in 2014 to $8.5 million in 2016, eventually reaching $30 million by 2021.

After their initial success, Brazi Bites expanded their product line, starting with empanadas in 2019, available in flavors like Black Bean & Cheddar and Chicken & Cheese.

These products are available in over 17,000 stores across the U.S., including major retailers like Costco and Target.

In 2018, Brazi Bites sold a majority stake to San Francisco Equity Partners to support further growth.

This investment led to leadership changes, with Mike Guanella becoming CEO later that year.

Junea remained actively involved, focusing on consumer engagement and product development.

In 2022, they introduced Pizza Bites in varieties such as Four Cheese, Pepperoni, and Supreme.

That same year, they also launched Breakfast Sandwiches, offering options like Double Egg & Cheddar and Turkey Sausage, Egg & Cheddar.

At the time of this writing, our Brazi Bites update research found that the company has been recognized in various “best-of” lists and continues to innovate with new product offerings.

We can’t wait to see where our next Brazi Bites update takes us.

Curious about the other products featured in Season 7 Episode 9? Find our other company updates below.

Before you go, be sure to check out our list of all the Shark Tank Season 7 products. 

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Andrew is a lifelong fan of Shark Tank and an entrepreneur at heart. He started Shark Tank Recap because he wanted a single place to track what happens to the companies, founders, and deals after they air on TV. With a sharp eye for business insights and a passion for all things Shark Tank, Andrew makes sure every recap is accurate, engaging, and fun.