Morninghead Hair Reviving Cap Update | Shark Tank Season 5
Max Valverde says his bed-head prevention product will make mornings easier for those who like to shower right before they hit the sack. Will the sharks think his idea is investment-worthy on
Shark Tank Morninghead Update
- Entrepreneurs: Max Valverde
- Business: Hair reviving cap
- Ask: $25,000 in exchange for 20% equity
- Result: No deal
- Sharks: None
Max was a night-showerer, and when he got up the next morning, he always had wild hair to show for it. Max used to stand at his bathroom sink before his commute, frantically trying to smooth out before rushing out the door. This led him to create a shower cap type solution, with a cloth-lined interior called Morninghead.
One simply splashed water on the fabric inside the cap, put the cap on, and massaged it into the scalp for a few seconds. Once the cap was removed, the hair was saturated with water and easy to style again, just like straight out the shower!
In twelve months prior to filming, he had sold 7,000 caps worldwide. Each unit retailed for about $8 on the company website. The caps cost $1.19 to make, which Max hoped to get down to $1. The company had been in business for 18 months, and had generated $36,000 in sales.
Customers found the product through videos Max posted online. He estimated that for every 1,000 people who watched his video, the company sold 34 caps. Kevin O’Leary was the first to go out, stating he didn’t like the product. Mark Cuban agreed that Max’s idea wasn’t something to invest in, so he too was out.
Desperate not to lose the sharks, Max said he had been receiving requests for purchase orders from customers. He added that since the product only lasted six months, he’d had inquiries about starting a Morninghead subscription service.
Barbara Corcoran confessed that she, too, suffered from bed-head, but there were simple solutions at nearly any store, so she was also out. Daymond John and Robert Herjavec were out next, saying it was a fun product, but not something to invest in. They were the last sharks, and Max walked away without a deal. What happened next? Keep reading our Morninghead update to find out!
We have mixed news to share in our Morninghead update! After the show, Max went on to become co-founder and CEO of a travel booking software startup, while his wife took over Morninghead. Though the Morninghead website states that products are available on Amazon, and their Facebook page said in December 2022 that they were available on Ebay, neither site is carrying the product in 2023. It’s hard to tell if they are just out of stock, or out of business, but we hope for the best.
Would you like to learn about the other companies featured on Season 5 Episode 21? Follow the links below for our other company updates from the episode.
For even more on companies and products, be sure to stop by our Season 5 Products Page!