The Baby Toon Spoon Update | Shark Tank Season 11

10 year old Cassidy Crowley created a toddler spoon that allows little ones to feed themselves, without the risk of injury should they stick the handle into their mouth. She and her mom Lori are hoping to get a shark on board to help their company succeed. Will they get a deal on Shark Tank Season 11? Find out in The Baby Toon update!

If you’re short on time, here’s a quick overview of what happened to The Baby Toon after Shark Tank!

The Baby Toon appeared on Shark Tank Season 11 and left with a deal from Lori Greiner for $50,000 for 50% equity. In terms of a The Baby Toon update, the company is still in business and has an annual revenue of around $1 million. Further, they have entered into a licensing deal with Munchkin.

Shark:  Result:
Lori Greiner  Accepted deal of $50,000 for 50% equity
Kevin O’Leary No Offer
Mark Cuban No Offer
Daniel Lubetzky No Offer
Robert Herjavec No Offer

Shark Tank The Baby Toon Update

The Baby Toon update

  • Entrepreneur: Cassidy and Lori Crowley
  • Business: Silicone 2-in-1 baby and toddler spoons and teether toys
  • Ask: $50,000 for 50% equity
  • Result: $50,000 for 50% equity
  • Shark: Lori Greiner

Cassidy and Lori brought The Baby Toon to Shark Tank Season 11 Episode 1. Beginning as a 1st-grade science fair project, The Baby Toon is a 2-in-1 soft baby spoon and teething toy.

Fun and Functional
The Baby Toon Silicone Teether Spoon

Made of super soft silicone, The Baby Toon is gentle on gums and works as both a baby spoon and a teether.

We earn a commission if you make a purchase, at no additional cost to you.

Cassidy says she got the idea when her baby sister was beginning to feed herself. Her mom, Lori, was concerned about the hard spoon handles hurting her, so Cassidy came up with a solution.

The square shape of the teether/handle aspect of The Baby Toon allows babies and toddlers to hold their own spoon with ease, while also limiting how far the spoon can fit into babies’ mouths. Further, the FDA-grade silicone is soft and gentle on babies’ and toddlers’ gums.

Cassidy shows the sharks her prototype from the science fair, as well as the current product. Each unit costs $6.60 to make and retails for $15, and she has $5,000 in sales.

Ultimately, Cassidy is seeking a shark to take over half of the company, so she can focus on school, and being a 10-year-old. Right off the bat, the sharks are impressed by Cassidy’s entrepreneurial spirit at such a young age, and at how innovative her product is.

Mark Cuban congratulates Cassidy on all that she’s accomplished, however, the product isn’t a good fit for him. For that reason, he is out.

Kevin O’Leary is the next shark to go out because he feels it’s simply too early to invest.

Lori Greiner is impressed with Cassidy, and interested in making a deal. She offers Cassidy $50,000 for 50% equity in The Baby Toon.

Without much hesitation, and before hearing from all of the sharks, Cassidy accepts Lori’s offer. Then, Kevin lets Cassidy sit in his chair, so she can feel what it’s like to be a shark.

What do you think happened with Cassidy’s company following the show? Keep reading The Baby Toon update to find out!

We have great news to share in The Baby Toon update! The company is still in business, earning an estimated $1 million a year. Further, since appearing on Shark Tank, the company has entered into a licensing deal with the baby brand Munchkin.

The Baby Toon is currently sold through Munchkin, Amazon, and other retail stores.

There are currently three colors of the spoon, Blue Koala, Lime Alligator, and Mint Elephant, which are all sold for around $6.

Cassidy’s company has a lot of potential for expansion in the baby product niche. That said, this entrepreneur is still a kid.

We imagine that the deal with Lori and getting the licensing deal with Munchkin have helped Cassidy accomplish the goals she shared on the show, enjoying her childhood and focusing on school.

However, if there is any more news on a The Baby Toon update, we will be sure to let you know!

Would you like to learn about the other companies featured on Shark Tank Season 11 Episode 1? Check out the links below to learn more!

For even more on companies and products featured on Shark Tank Season 11, be sure to check out our Season 11 products page.

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Andrew Smith is the founder and owner of Shark Tank Recap. He is a longtime Shark Tank fan that has been watching it for years and has seen every episode multiple times. His friends know him as the Shark Tank expert, because he can answer any question about the show! His favorite Shark Tank products are Bertello's pizza oven and Bug Bite Thing!