Mad Rabbit Tattoo Update | Shark Tank Season 12

Mad Rabbit Tattoo appeared on Shark Tank Season 12 and landed a deal with Mark Cuban for its tattoo aftercare cream. With nearly $2 million in sales in an 8-month period, you may be looking for a Mad Rabbit Tattoo update. Here’s what we know about Oliver Zak and Selom Agbitor’s company after Shark Tank.

Shark Tank Mad Rabbit Tattoo Update

Mad Rabbit Tattoo update

  • Entrepreneurs: Oliver Zak and Selom Agbitor
  • Business: Tattoo aftercare
  • Ask: $500,000 for 5% equity
  • Result: $500,000 for 12% equity
  • Shark: Mark Cuban

Oliver Zak and Selom Agbitor pitched Mad Rabbit Tattoo on Shark Tank Season 12 Episode 18. Their tattoo aftercare cream is designed to be rubbed on a tattoo daily to help revitalize, replenish, and preserve your body art.

In 2019, Oliver and Selom managed to sell $400,000 worth of tattoo aftercare cream, but in the eight months prior to appearing on Shark Tank, Mad Rabbit Tattoo totaled $1.7 million in sales. Further, in the last 30 days, the company had sold $300,000 worth of cream, for a profit of $60,000.

At the time of the pitch, Oliver and Selom had 5,000 subscribers, that pay $11.99 a month to have a cream sent to them. It currently costs $2.78 to make the cream and costs around $6-$7 to acquire a customer.

All of this was enough to interest Kevin O’Leary and Mark Cuban, both of whom made offers on Mad Rabbit Tattoo. Kevin offered $500,000 as a loan at 9.75% interest for 5% equity, while Mark offered $500,000 for 12% equity. After thinking it through some, Oliver and Selom accepted Mark’s offer and Mad Rabbit Tattoo left Shark Tank with a deal.

In terms of a Mad Rabbit Tattoo update, the company has launched a sunscreen that will protect your tattoo from getting burnt. Further, Oliver and Selom are likely working with Mark behind the scenes to expand their online presence and reduce their customer acquisition cost.

During Shark Tank Season 14 Episode 4, we got an official Mad Rabbit Tattoo update. The company has gone from $3 million in sales to over $14 million and is sold in over 150 Urban Outfitters, 200 tattoo parlors, and over 100 countries. Oliver and Selom have also expanded the product line from 1 to 8 products.

Further, with Mark’s help, Mad Rabbit Tattoo was able to partner with Inked Magazine, which is the #1 tattoo media brand. The future looks very bright for Oliver and Selom!

For more Episode 18 company updates, be sure to check the links below.

For more on Shark Tank Season 12, be sure to check out our Season 12 Products page.