Mad Rabbit Tattoo Update

Mad Rabbit Tattoo Cream Update | Shark Tank Season 12

ByAndrew Smith

Tattoos require constant care and upkeep to keep them looking vibrant, and healthy. Because of this, Oliver Zak and Selom Agbitor created a cream to solve this problem. Will they get a deal on Shark Tank Season 12? Find out in our Mad Rabbit Tattoo update!

Shark Tank Mad Rabbit Tattoo Update

Mad Rabbit Tattoo update

  • Entrepreneurs: Oliver Zak and Selom Agbitor
  • Business: Tattoo aftercare
  • Ask: $500,000 for 5% equity
  • Result: $500,000 for 12% equity
  • Shark: Mark Cuban

Oliver and Selom pitched Mad Rabbit Tattoo on Shark Tank Season 12 Episode 18. Their tattoo aftercare cream is designed to be rubbed on a tattoo daily to help revitalize, replenish, and preserve your body art.

In 2019, Oliver and Selom managed to sell $400,000 worth of tattoo aftercare cream. However, in the eight months prior to appearing on Shark Tank, Mad Rabbit Tattoo totaled $1.7 million in sales.

Further, in the last 30 days, the company had sold $300,000 worth of cream, for a profit of $60,000.

Daymond John then wants to know about Oliver and Selom’s backstory.

Selom shares first, that he was born in Ghana, then immigrated to America with his family. He went on to graduate college with a finance degree, and at the time of filming, works in corporate finance.

Oliver says that his passion for entrepreneurship began when he witnessed his father rise from the ashes in 2003. His father was a surgeon, but a car accident left him unable to continue performing surgeries, so he became an entrepreneur.

Because of his dad, Oliver always wanted to be go into business for himself too. Mad Rabbit Tattoo came about because both guys love tattoos.

At the time of the pitch, Oliver and Selom had 5,000 subscribers, that pay $11.99 a month to have a cream sent to them. It currently costs $2.78 to make the cream and costs around $6-$7 to acquire a customer.

In addition to their impressive sales numbers, they say they are only selling direct to consumer through their website.

Kevin O’Leary jumps in with an offer of $500,000 as a loan at 9.75% interest for 5% equity.

Before Oliver and Selom can respond, Barbara Corcoran takes a moment to commend the guys for their accomplishments thus far, but says there isn’t anything she can offer, so she’s out. Likewise, Daymond follows out for the same reason.

Mark Cuban is next to make an offer. His is $500,000 for 12% equity. Before responding, Oliver asks Lori if she wants to make an offer.

Without a chance to respond, he then asks Mark if he would go in with Lori, and when he says no, he quickly accepts Marks offer. Keep reading our Mad Rabbit Tattoo update to find out what happened following the tank!

In terms of a Mad Rabbit Tattoo update, the company is still in business!

At the time they appeared on Shark Tank, they only had one product. However, at the time of this writing, they have expanded their line of products quite a bit!

They sell several different tattoo related products, in addition to sunscreen, body wash and more! Check out all they have to offer on the Mad Rabbit Tattoo website, and on Amazon!

During Shark Tank Season 14 Episode 4, we got an official Mad Rabbit Tattoo update. The company has gone from $3 million in sales, to over $14 million!

Additionally, their products are sold in over 150 Urban Outfitters, 200 tattoo parlors, and over 100 countries.

Further, with Mark’s help, Mad Rabbit Tattoo was able to partner with Inked Magazine, which is the #1 tattoo media brand. The future looks very bright for Oliver and Selom!

For more Episode 18 company updates, be sure to check the links below.

For more on Shark Tank Season 12, be sure to check out our Season 12 Products page.

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Andrew is a lifelong fan of Shark Tank and an entrepreneur at heart. He started Shark Tank Recap because he wanted a single place to track what happens to the companies, founders, and deals after they air on TV. With a sharp eye for business insights and a passion for all things Shark Tank, Andrew makes sure every recap is accurate, engaging, and fun.