Chris Puoy and Tiffany Panhilason think that leftover milk in a bowl of sugary cereal tastes good enough to package and market to kids. That’s why they created a new kind of milk product. Will their company earn a deal on
Shark Tank Cow Wow Cereal Milk Update
- Entrepreneurs: Chris Puoy and Tiffany Panhilason
- Business: Milk that tastes like cereal
- Ask: $250,000 in exchange for 10% equity
- Result: No deal
- Sharks: None
Chris and Tiffany brought their cereal flavored milk to the tank. Cow Wow Cereal Milk comes in 4 different flavors; cinnamon, peanut butter, fruity and chocolate chip.
The couple brought samples for the sharks to try, and it wasn’t exactly a hit. Guest shark and cereal lover Steve Tisch didn’t find it sweet or flavorful enough. However, the sweetened milk cartons already had at least 30% more sugar than a regular carton of milk, making it a hard sell to parents just as it was.
Tiffany told the sharks they had $20,000 in sales. The product was sold in eleven individual grocery stores, but Tiffany added there was a potential $100,000 deal in the works from a large grocery chain.
Mark Cuban told the couple that they would be competing with Borden’s and other dairy giants who already had the business know-how to create flavored milk if there were a market for it. Daymond John wasn’t a fan, and said it was dangerous to market a product with high sugar and excess calories to kids. Lori Greiner said she simply doesn’t like milk, and Steve thought the product needed improvement. Four sharks were out.
The last remaining shark was Kevin O’Leary, and he told the couple that the company was overvalued in an oversaturated market. All sharks were out, and the company didn’t get a deal. What happened next? Keep reading our Cow Wow Cereal Milk update to find out!
We have bad news to share! Unfortunately, the business seemed to struggle to find a niche. It had too much sugar for many parents, while others found it too pricy. We’re sad to say the company closed down within a year of their pitch on
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Jennifer is an avid Shark Tank fan that has been watching the show for years. She serves as Senior Editor at Shark Tank Recap and ensures that all our information is accurate and that our posts are up to date. Her favorite Shark Tank products are Le-Glue and Ring!