Kudo Banz Update | Shark Tank Season 10

Amanda Naqvi couldn’t get her child to listen and felt that yelling and time-outs weren’t working. To fix that, she created Kudo Banz, a wristband system that rewards good behavior using charms and a companion app. Were the sharks interested in a deal? Here’s how it all played out in our Kudo Banz update and pitch recap.

If you’re short on time, here’s a quick overview of what happened to Kudo Banz after Shark Tank.

Amanda and Humsa entered Shark Tank Season 10, seeking $150,000 for 10% equity in their innovative parenting company. However, after their pitch, the sharks didn’t bite. They felt the business was still too early, with sales too low to justify the valuation.

In terms of a Kudo Banz update, the company used its Shark Tank appearance to boost visibility and increase online sales, eventually reaching nearly $1 million in annual revenue by 2022. However, the company has since gone out of business.

Shark	Result
Kevin O’Leary	No offer
Daymond John	No offer
Lori Greiner	No offer
Mark Cuban	No offer
Matt Higgins	No offer

Shark Tank Kudo Banz Pitch

• Entrepreneurs: Amanda Naqvi and Humsa Naqvi
• Business: Wearable wristbands for parenting
• Ask: $150,000 for 10% equity
• Result: No Deal
• Sharks: None

Amanda and Hamza brought their three kids into Shark Tank to present Kudo Banz, a parenting tool designed to improve children’s behavior through positive reinforcement.

Instead of using charts or tokens, the system uses wearable wristbands, collectible charms called Kudos, and a mobile app.

Kids earn a Kudo for good behavior, place it on their band, then scan it with the app to unlock a digital reward.

Each starter kit retails for $29.95 and costs $4.98 to make.

At the time of the pitch, the company had earned $80,000 in gross revenue sales through their website and Amazon.

The entrepreneurs also mentioned ongoing talks with Buy Buy Baby after showcasing the product at the 2018 New York Toy Fair.

Guest shark Matt Higgins asked how the idea came about. Hamza explained that he created it after struggling to get his kids to listen.

The business had a soft launch in 2017 and officially debuted in 2018.

Kevin O’Leary questioned their sales and valuation. He said $80,000 in sales didn’t justify the $1.5 million ask.

The couple shared their background. Hamza was a former hedge fund manager turned entrepreneur.

Amanda had already built a successful Etsy business. Mika’il, their son, jumped in to highlight their high margins and multiple patents.

The kids gave each shark a sticker reflecting their personality and demonstrated how the system worked. While the pitch was well-received, concerns quickly followed.

Matt dropped out, saying the product didn’t stand out in a crowded category. Lori Greiner left due to a potential conflict with a similar product she was working on.

Daymond John, who had invested in a similar brand in the past, also opted out. He said the kids’ product space was tough to profit in.

Kevin appreciated the product and its awards, but said they lacked proof of concept. He told them they’d need to offer more equity to get any investor interested. He passed.

Mark Cuban closed things out. He said the idea had potential, but the business wasn’t ready.

He believed they still needed to adjust their strategy and grow their sales before taking on outside investors.

Unfortunately, with all sharks out, Amanda and Hamza left without a deal.

Let’s get a Kudo Banz update to see if the sharks’ original instincts were right.

Shark Tank Kudo Banz Update

Our Kudo Banz update found that even though they didn’t land a deal, the Shark Tank appearance gave the company a strong visibility boost.

Website visits and Amazon traffic increased, and sales followed. In 2022, Kudo Banz reached nearly $1 million in annual revenue.

However, the momentum wasn’t enough to take the company to a higher growth tier.

At the time of writing our Kudo Banz update, the website is down, and products are unavailable on Amazon.

Meanwhile, the Naqvis supported their sons, Mika’il and Ayaan, in launching a new idea, Ornament Anchor, which later appeared on Shark Tank.

The boys came up with it after one of their favorite ornaments fell off the Christmas tree. 

They debuted the product on QVC in 2020 and returned to Shark Tank in 2021 for a second appearance.

That pitch went much better, and by mid-2021, they had sold over 500,000 units.

Today, while growth has been modest, the company remains active.

The family continues to balance Kudo Banz with their new ventures, keeping both products in the spotlight.

While it looks like this will be our final Kudo Banz update, we are glad things worked out with the new business!

You can find the other company updates from Season 10 Episode 16 here:

• Urban Float Update
• Wild Earth Update
• Pooch Selfie Update

Before you go, be sure to check out our list of all the Shark Tank Season 10 products.