EZ VIP Reservation Service | Shark Tank Season 3

Entrepreneur Alashe Nelson pitched his reservation company during Shark Tank Season 3. EZ VIP is a platform that basically allows you to pre-purchase your climbing and event experience. This means you can enjoy your nights out without the hassle. Will the sharks find this prospect enticing? Find out in our EZ VIP update.

If you’re short on time, here’s a quick overview of what happened to EZ VIP after Shark Tank!

Alashe Nelson appeared on Shark Tank Season 3, and made a deal with Daymond John and Mark Cuban, for $150,000 and 30% equity of his company. In terms of an EZ VIP update, the company is now out of business, despite getting a deal on the show .It seems that services ended around 2015.

Shark: Result:
Daymond John & Mark Cuban Accepted deal for $150,000 for 30% equity 
Kevin O’Leary & Robert Herjavec $150,000 for 20% equity
Barbara Corcoran  No offer

Shark Tank EZ VIP Update

EZ VIP update

  • Entrepreneur: Alashe Nelson
  • Business: Club reservation service
  • Ask: $150,000 for 15% equity
  • Result: $150,000 for 30% equity
  • Shark: Daymond John and Mark Cuban 

Alashe introduced the sharks to his business, EZ VIP, which aimed to do for nightlife what Expedia or Booking did for travel. The service allowed users to book entry, bottle service, and even exact VIP tables.

Booking could be done well in advance or a day ahead, and included the option to be greeted by an EZ VIP representative.

Are you tired of being denied access to some of the best events in your area due to huge numbers of attendees? This is why he created the company.

The sharks were intrigued by the prospect. Kevin O’Leary asked about money, and Alashe said that just in Miami they’d had net earnings of $90,000, with gross of over $250,000.

Daymond John asked about venue levels, with Alashe highlighting that each of them was high-end and that each sale was final. Daymond showed skepticism in that aspect, because he thought venues would always choose to get tables at surcharge on the night.

Barbara Corcoran said she couldn’t relate to the lifestyle like Daymond did, and went out. Alashe reiterated that the business was all about access and convenience.

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Kevin said he admired the initiative but also didn’t relate to the lifestyle, and went out. Mark Cuban said he couldn’t connect with the business enough to make it a successful partnership. He also went out. 

Robert Herjavec said he was also more of a homebody but was interested in going in on the business, if Alashe could get Daymond to invest too. Robert said he’d offer $75,000 if Daymond would put up the rest.

Daymond said he’d partner up with Robert for 45% equity, because he’d bring invaluable insight. Alashe turned the offer down because the equity was too high.

He countered with $150,000 for 18% equity, but Daymond found that offensive. He reiterated the 45% stake but included an A-list artist.

This offer got Mark back in the game, who offered to partner up with Daymond but with the condition of excluding Robert. 

This appealed to Daymond, who chose Mark over Robert. These goings-on got Kevin back in the game too.

He offered $150,000 for 25% equity. Robert said he’d partner up with Kevin, and that they could also bring a top-rated artist.

Mark highlighted that Daymond and him would bring great connections and experience. Daymond didn’t want to lose the deal, so he lowered the equity stake to 30%.

Kevin also changed the equity to 20%, and Robert agreed. Barbara eventually cut in to advise Alashe to go with his gut, and go with the more entertaining partnership. 

After thinking about it, Alashe ultimately accepted the deal from Daymond and Mark of $150,000 for 30% along with an A-list artist. Do you think the company succeeded following the show? Keep reading our EZ VIP update to find out what came next.

Our EZ VIP update shows that Daymond kept up his side and brought music artist Pitbull into the deal. The company enjoyed some success after that, but has since vanished from being active on social media, and the website no longer exists. 

It seems that services ended around 2015. Hopefully Alashe has found something that he is equally passionate about, however, this will ultimately be our final EZ VIP company update.

Was your curiosity piqued by this company? You can read about all the companies featured in Season 3 Episode 1 by following the links below. 

For even more on companies and products, be sure to stop by our Season 3 Products Page!


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Jennifer is an avid Shark Tank fan that has been watching the show for years. She serves as Senior Editor at Shark Tank Recap and ensures that all our information is accurate and that our posts are up to date. Her favorite Shark Tank products are Le-Glue and Ring!