Stress Free Kids Update | Shark Tank Season 1

Lori Lite came onto Shark Tank with her own personal experience of struggling to deal with a hyperactive child in her household. Her goal was to find a way to produce children’s stories that could reduce child stress and calm kids down before bed. With a full line of books and audio stories, let’s see if Lori Lite is capable of securing a deal with any of the sharks. She is asking for $250,000 dollars in exchange for 20% equity. Before we give you the Stress Free Kids update, let’s see if Lori was able to earn a deal on Shark Tank.

Shark Tank Stress Free Kids Update

Stress Free Kids update

  • Entrepreneurs:  Lori Lite
  • Business: Children’s Books
  • Ask: $250,000 for 20% equity
  • Result:  $250,000 for 50% equity
  • Sharks:  Barbara Corcoran

After selling more than 30,000 units in the previous year, Lori told the sharks that her company’s books had generated more than $180,000 dollars in gross revenue. This was a bit of a shocker to the sharks, as they did not expect Lori to have any sales at all. Lori concluded her remarks about the company’s finances by explaining how she netted a profit of about $50,000 dollars during that year.

Angry Octopus: Children Learn How to Control Anger, Reduce Stress and Fall Asleep Faster.

Angry Octopus is a story that teaches children how to use progressive muscle relaxation and breathing techniques to calm down, lower stress, and control anger. Children relate to the angry octopus in this story as the sea child shows the octopus how to take a deep breath, calm down, and manage anger. Angry Octopus Color Me Happy, Color Me Calm is a new coloring book that compliments this story.

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Robert Herjavec decided to drop out without making an offer because the valuation was too significant. Kevin Harrington shared a similar opinion, but he also struggled with the fact that there were more than ten different children’s books.

He would rather take a pathway of focusing on a single product, rather than trying to find success with all of the different children’s books that Lori had written.

Kevin O’Leary offered to buy the entire company for $250,000 dollars. This offer was quickly rejected by Lori. Daymond John decided to offer $250,000 dollars in exchange for 51% equity in Stress Free Kids.

Barbara Corcoran also wanted a piece of the deal, but she only requested 50% of the company’s equity while offering up the money. Lori decided to accept Barbara’s offer. Now that we’re covered the intense negotiations, let’s quickly get a Stress Free Kids update after Shark Tank

Unfortunately, it looks like the deal with Barbara didn’t end up closing. We couldn’t find a clear reason during our Stress Free Kids update research, but it seems things worked out for Lori as the company is still in business.

Since Shark Tank, Lori has released multiple new books that have become top sellers on Amazon. She also sells a full curriculum, CDS, and more on her website.

For more on Shark Tank Season 1 Episode 3, check out the links below:

To see updates from the other companies in Season 1, be sure to check out our Season 1 products page.