Everyone loves cupcakes, and everyone loves pizza. That’s why husband and wife duo Andrea Meggiato and Michelle Jimeney have created a snack food that combines both. Will this unusual food item land them a deal on
If you’re short on time, here’s a quick overview of what happened to The Pizza Cupcake after
The Pizza Cupcake appeared on
|Accepted a deal of $125,000 for 12.5% equity and 2.5% advisory shares
Shark Tank The Pizza Cupcake Update
- Entrepreneur: Andrea Meggiato and Michelle Jimeney
- Business: Bagel-shaped pizza
- Ask: $125,000 for 5% equity
- Result: $125,000 for 12.5% equity and 2.5% advisory shares
- Shark: Lori Greiner
Founded by Andrea and Michelle, The Pizza Cupcake appeared on Shark Tank Season 12 Episode 13. As the name implies, they’ve managed to make pizza that is shaped like a cupcake!
After spending his life making pizza in Venice, Italy, Andrea was inspired to create a new product in the frozen pizza space.
The Pizza Cupcake comes frozen and can easily be heated up and enjoyed in a matter of minutes. Each one has less than 200 calories and has no butter in it. All of the sharks praised it for its taste, flavor, and freshness.
In the last 12 months, The Pizza Cupcake did $344,000 in sales and has done $77,000 year to date. Andrea and Michelle shared that they are planning to finish the year at over $800,000 in sales.
Additionally, it currently costs $0.95 to make a pizza cupcake, but Andrea and Michelle believe they can reduce the price to $0.48 if they get a deal.
Andrea and Michelle shared that a lot of their sales came from local vendors, including City Field, which is home to the New York Mets.
While the local vendors are great, they’re also building out the direct-to-consumer customer base. However, one of the biggest barriers is that The Pizza Cupcakes have to be shipped frozen, which is expensive.
A 12-pack of The Pizza Cupcakes cost $24.99 and costs $9.99 to ship to the customer.
Despite the strong sales, some of the sharks were wary of making an offer due to the frozen foods aspect of the business.
Kevin O’Leary and Mark Cuban felt that figuring out how to ship the product to customers while remaining profitable was going to be tough, and dropped out.
Daymond John and Robert Herjavec followed suit, simply saying that he didn’t feel like he would be a good partner.
However, Lori Greiner, who had made a similar deal with Bantam Bagels in Season 6, was willing to also give them a shot.
Lori’s initial offer was $125,000 for 20% equity. After some back and forth, Andrea and Michelle were able to negotiate it to $125,000 for 12.5% equity and 2.5% in advisory shares.
So, how are things going after securing a deal with Lori? Keep reading The Pizza Cupcake update to find out what happened after
The Pizza Cupcake update that we have to share is a good one! The company is still in business, with an estimated net worth of at least $7 million!
Just ten months after airing on
The couple has also been able to expand to five fulfillment centers so that they can ship nationwide. At the time of this writing, they ship to 40 states, plus Washington D.C.
Further, Lori made an appearance on The Ellen Show to promote The Pizza Cupcake and it resulted in over $100,000 in sales. If you’d like to try it, be sure to check out The Pizza Cupcake website.
For updates on the other products featured on Season 12 Episode 13, be sure to check out the links below.
For more, be sure to check out our Shark Tank Season 12 Products page.
Andrew Smith is the founder and owner of Shark Tank Recap. He is a longtime Shark Tank fan that has been watching it for years and has seen every episode multiple times. His friends know him as the Shark Tank expert, because he can answer any question about the show! His favorite Shark Tank products are Bertello's pizza oven and Bug Bite Thing!