The Pizza Cupcake appeared on
Shark Tank The Pizza Cupcake Update
- Entrepreneur: Andrea Meggiato and Michelle Jimeney
- Business: Bagel shaped pizza
- Ask: $125,000 for 5% equity
- Result: $125,000 for 12.5% equity and 2.5% advisory shares
- Shark: Lori Greiner
Founded by Andrea Meggiato and Michelle Jimeney, The Pizza Cupcake appeared on Shark Tank Season 12 Episode 13. As the name implies, after spending his life making pizza, Andrea has created a new product in the frozen pizza space. It comes frozen and can easily be heated up and enjoyed in a matter of minutes. Each one has less than 200 calories, and all of the sharks praised it for its taste, flavor, and freshness.
In the last 12 months, The Pizza Cupcake did $344,000 in sales and has done $77,000 year to date. Andrea and Michelle shared that they are planning to finish the year at over $800,000 in sales. Additionally, it currently costs $0.95 to make a pizza cupcake, but Andrea and Michelle believe they can reduce the price to $0.48 if they get a deal.
Despite the strong sales, some of the sharks were wary of making an offer due to the frozen foods aspect of the business. However, Lori Greiner, who had made a similar deal with Bantam Bagels in Season Season 6, was willing to give them a shot. Lori’s initial offer was $125,000 for 20% and Andrea and Michelle were able to negotiate it to $125,000 for 12.5% equity and 2.5% in advisory shares.
In terms of a The Pizza Cupcake update, Andrea and Michelle have benefitted greatly from their deal with Lori. Just ten months after airing on
Andre and Michelle have also been able to expand to five fulfillment centers so that they can ship nationwide. Lastly, Lori made an appearance on The Ellen Show to promote The Pizza Cupcake and it resulted in over $100,000 in sales. If you’d like to try it, be sure to check out The Pizza Cupcake website.
For updates on the other products featured on Season 12 Episode 13, be sure to check out the links below.
For more, be sure to check out our Shark Tank Season 12 Products page.