Circadian Optics Lamps Update | Shark Tank Season 11

Inspired while working in a dark office in the winter, Amber Leong created Circadian Optics Lamps. These are light therapy lamps designed to supplement the user’s Circadian Rhythm, or their internal clock, when in consistently dark places or times of the year. Amber’s Circadian Rhythm was negatively affected while working in her dark office, so she created the lamps and brought the idea into the Shark Tank. Amber’s ask was $750,000 for 10% of her company. So a few years later, where is Amber and her light therapy lamps company? Read on for our Circadian Optics update.

Shark Tank Circadian Optics Update

Circadian Optics update

  • Entrepreneur: Amber Leong
  • Business: Light therapy lamps that help reset your internal clock and keep you awake and alert when needed
  • Ask: $750,000 for 10% equity
  • Result: $750,000 for 20% equity and an extra $50,000 for Amber’s parents who spent their retirement funds on her education
  • Shark: Mark Cuban and Lori Greiner

There are multiple brands of light therapy lamps out there, but Circadian Optics is affordable and the LED lights of the lamps mimic the sun. The Circadian Rhythm, or the human body’s internal clock, is activated by sunlight, so going long periods of time without natural light can negatively impact your sleep schedule, your sleep/wake cycle, and can often cause Seasonal Affective Disorder.

Many people spend their fall and winter months in the dark and cold, and thus are affected by SAD. Light therapy lamps have been proven to improve the user’s mood, give them more energy, improve their concentration, and help correct their sleep/wake cycle. Given all of this and Amber’s time working in a dark office all day during the winter months, she decided to create a solution to her and many others’ problems with Circadian Optics.

Part of Amber’s pitch included her background: her parents wanted her to be college-educated, so to help her, they spent their retirement fund on immigrating to America and getting her into a university in Minnesota. This story moved the sharks, and they all become even more interested in Circadian Optics once they learned that Amber has made $4 million in sales up to the point of her Shark Tank pitch. Two teams of Sharks were formed: Barbara Corcoran and Kevin O’Leary teamed up to offer $750,000 for 20% of the company, while Mark Cuban and Lori Greiner offered the same, with an extra $50,000 for Amber’s parents’ retirement.

Amber ultimately accepted Mark and Lori’s deal. So, after a moving and inspiring pitch and deal, how is her company fairing? Let’s look at our Circadian Optics update.

Circadian Optics is doing very well, especially given how many people have been inside during 2020 and 2021 due to the COIVD-19 pandemic. The range of lamp sizes available has been expanded, and the lamps are available from many retailers, including Amazon, Best Buy, and Walmart.

To date, Circadian Optics is making around $4 million a year in sales, with the sales projected to continually increase. If we hear any more news on the company or its products, we will be back with another Circadian Optics update.

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