Shark Tank Potato Parcel Update 2026

Alex Craig and Riad Bekhit spotted a unique opportunity in the market for humorous and standout gifts. That’s how Potato Parcel was born—a service that lets people send personalized messages on a potato, transforming a simple spud into a quirky, memorable gift. This playful approach offers a fun way to connect with others, appealing to those who appreciate creative surprises. Let’s dive into our Potato Parcel update and pitch recap to see which shark was interested in making a deal.

If you’re short on time, here’s a quick overview of what happened to Potato Parcel after Shark Tank.

Alex and Riad appeared on Shark Tank Season 8 to pitch Potato Parcel, seeking $50,000 for 10% equity. After their pitch, they landed a deal with Kevin O’Leary for $50,000 for 10% equity and $1 royalty until $150,000 is paid back.

In terms of a Potato Parcel update, the company underwent a strategic ownership change. They expanded their product offering and received lots of media attention. Ultimately, Potato Parcel has grown to around $600,000 to $700,000 in annual revenue.

Shark	Result
Kevin O’Leary	Accepted offer of $50,000 for 10% equity and $1 royalty until $150,000 is paid back
Robert Herjavec	$50,000 for 25% equity
Lori Greiner	No offer
Mark Cuban	No offer
Daymond John	No offer

Shark Tank Potato Parcel Pitch

Entrepreneurs: Alex Craig and Riad Bekhit
Business: Customized messages written on a potato
Ask: $50,000 for 10% equity
Result: $50,000 for 10% equity and $1 royalty until $150,000 is paid back
Shark: Kevin O’Leary

Alex and Riad began their pitch by handing out personalized Potato Parcel samples, highlighting the quirky and unique nature of their business.

They explained that their custom potato gifts had already generated impressive sales, and the duo was looking for additional funding to expand their operations.

Potato Parcel offers a fun and unconventional way to send personalized messages or images on uncooked potatoes, making it a creative alternative to traditional greeting cards.

Customers visit the Potato Parcel website and write a message of up to 140 characters. They then upload a photo of the recipient and place their order.

The company handles everything from there, ensuring they deliver the potato within 24 hours.

The service caters to a wide range of occasions, including birthdays, anniversaries, Valentine’s Day, and Mother’s Day.

Potato Parcel also offers an anonymous delivery option, adding an extra layer of surprise. Plus, with every order, the company donates potatoes to those in need.

Potato Parcel’s combination of personalization, quick delivery, and giving back makes it an appealing option.

It’s perfect for anyone looking to send a distinctive and meaningful message.

Prices ranged from $9.99 to $14.99, with $4.99 for shipping. Initially, the sharks focused more on the novelty and humor of the product than its valuation.

However, as the pitch progressed, the Sharks began to take Alex and Riad more seriously.

The duo revealed that since launching in May 2015, they had already sent over 12,000 potatoes and generated $215,000 in sales.

Riad also shared that he had bought the business from Alex for $42,000. Alex would earn a $1 royalty per potato 60 days after their Shark Tank appearance.

Their consistent sales, averaging about $10,000 per month, caught the sharks’ attention, but most still opted out.

Lori Greiner and Daymond John saw Potato Parcel as more of a gag gift. Mark Cuban, while not entirely dismissive, decided not to invest.

This left Robert Herjavec, who found the valuation too high. Kevin O’Leary, on the other hand, has a track record of investing in quirky ideas.

Despite his initial hesitation, Robert offered $50,000 for 25% equity.

Kevin, however, matched the entrepreneurs’ original ask, offering $50,000 for 10% equity plus a $1 royalty per potato until he recouped $150,000.

After weighing their options, Alex and Riad accepted Kevin’s offer.

Let’s see how the collaboration eventually panned out in our Potato Parcel update.

Shark Tank Potato Parcel Update

Our Potato Parcel update found that the deal with Kevin O’Leary successfully closed.

Shortly after airing, the company made headlines in early 2017 when NBA star Dirk Nowitzki received anonymous potatoes congratulating him on his 30,000 career points.

By 2018, the company had expanded beyond its original concept, introducing fun new products like birthday bundles, glitter bombs, and “big head” cutouts.

According to our Potato Parcel update research, this growth translated into over $700,000 in revenue, and Riad reportedly earned a six-figure salary.

Additionally, The Shark Tank Greatest of All Time Special highlighted Potato Parcel in February 2020.

At the time of writing, Potato Parcel is still going strong, with annual revenues between $600,000 and $700,000.

If you’d like to send someone a potato, you can do so through the official website.

We are happy to report a successful Potato Parcel update.

For more Shark Tank Season 8 Episode 6 company updates, be sure to check the links below:

Before you go, check out our Shark Tank Season 8 page for more updates.

Andrew Smith

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Andrew is a lifelong fan of Shark Tank and an entrepreneur at heart. He started Shark Tank Recap because he wanted a single place to track what happens to the companies, founders, and deals after they air on TV. With a sharp eye for business insights and a passion for all things Shark Tank, Andrew makes sure every recap is accurate, engaging, and fun.