Angels and Tomboys Update | Shark Tank Season 8

Mallory and Madison Boyd noticed that the market lacked fun, age-appropriate fragrances for tween and teen girls, with most options either too mature or just unappealing. To fill this gap, they launched Angels and Tomboys, a line of unique and playful scents tailored specifically for young girls, which quickly gained popularity. Now, let’s get an Angels and Tomboys update and pitch recap to see if the sharks were willing to invest in their business.

If you’re short on time, here’s a quick overview of what happened to Angels and Tomboys after Shark Tank.

Madison and Mallory entered Shark Tank Season 8, seeking $55,000 for 20% equity in their unique handmade scents and lotions. Ultimately, they reached an agreement with Mark Cuban and Daymond John for  $60,000 for 33.3% equity.

In terms of an Angels and Tomboys update, the company gained strong momentum after airing, leading to a surge in sales. However, several challenges led to the eventual closure of their Memphis store. Angels and Tomboys managed to bounce back with a redesigned website and a new focus on plant-based skincare products.

Shark	Result
Mark Cuban and Daymond John	Accepted offer of  $60,000 for 33.3% equity
Lori Grenier	No offer
Robert Herjavec	No offer
Kevin O’Leary	No offer

Shark Tank Angels and Tomboys Pitch

• Entrepreneur: Madison and Mallory Boyd
• Business: Unique handmade scents and lotions
• Ask: $55,000 for 20% equity
• Result: $60,000 for 33.3% equity
• Shark: Mark Cuban and Daymond John

Madison and Mallory pitched Angels and Tomboys to the sharks with the goal of expanding their fun and empowering line of body sprays and lotions made just for tweens and teens.

Angels and Tomboys is a skincare brand that caters to young girls looking for unique, age-appropriate fragrances.

Unlike traditional perfumes, which are often floral, strong, and more suited for older women, Angels and Tomboys offers playful and fresh scents like Watermelon Funk, Cherry Star Glam, and Frozen Hot Chocolate.

Their product range includes body sprays, lotions, shampoos, and conditioners, ensuring there’s something for every girl, whether she’s into fashion or sports.

What really sets Angels and Tomboys apart is their focus on healthy, natural ingredients.

These products are made with real fruit extracts and packed with vitamins and minerals to help keep young skin nourished and healthy.

The lotions are smooth and long-lasting, with some even featuring colorful glitter for that extra bit of sparkle. 

The bright and fun packaging adds to the appeal, making the products even more exciting to use.

Each bottle costs $12, and production costs $4. While they currently only offer sprays and lotions, they plan to expand into a full line of beauty products.

So far, they’ve sold 5,000 units, bringing in $59,000 in net revenue.

The sharks liked the sales numbers but had concerns about the company’s profitability.

Lori Greiner pointed out that Target already has a similar line for young girls.

At the same time, Kevin O’Leary noted that if there was a big demand, a major company would likely have already tapped into this market.

But the girls confidently assured the sharks that they were leading the charge in this space.

The sisters explained that they were handling production and packaging themselves at home.

When Mark Cuban asked if they were passionate about what they were doing, they eagerly said yes.

Kevin, with a touch of humor, asked if they’d be willing to quit school to run the business full-time.

He then questioned how they’d manage a large order, and the sisters mentioned that they’d already spoken with a manufacturer and could reduce production costs to $1.25 per unit.

Robert Herjavec was the first to exit the negotiations, saying he wouldn’t buy the products for his own kids.

Kevin followed suit, citing the unproven market.

Lori recognized their efforts but pointed out how competitive the industry is, leading her to drop out as well.

However, Daymond John saw potential in Madison and Mallory and discussed the possibility of teaming up with Mark. 

They offered $60,000 ($30,000 each) for 33.3% of the business.

After some thought, the sisters decided to accept the offer.

Now, let’s take a look at our Angels and Tomboys update to see how the partnership has worked for the girls and the sharks.

Shark Tank Angels and Tomboys Update

Angels and Tomboys captured national attention shortly after their episode aired in October 2016, leading to a significant surge in sales.

Our Angels and Tomboys update found that the deal with Mark Cuban and Daymond John successfully closed. The sharks provided strategic advice, helping the company grow and reach a wider audience.

By spring 2018, Angels and Tomboys took a major step forward by opening their first brick-and-mortar store in Memphis, Tennessee. 

However, by the summer of 2018, the company hit a rough patch. Their online presence began to fade, with the website declining and social media activity dwindling.

Despite these challenges, the Memphis store remained open through early 2019.

Even as late as mid-2021, while the store continued to operate, the online store still had no products available.

As time went on, the company’s struggles became more apparent. By early 2023, the Memphis store had closed, and the online store continued to list products as “sold out.” 

However, in a surprising turn of events, our Angels and Tomboys update found that the company made a comeback in October 2023 with a freshly redesigned website and a new focus on plant-based skincare products.

They officially launched this updated collection at a beauty networking event in Memphis on November 1, 2023.

In addition, they established Girlhood Academy, a nonprofit organization that promotes self-esteem and combats bullying among young girls.

At the time of writing, Angels and Tomboys continues to evolve, with exciting plans to introduce new products, including a body wash, a 2-in-1 shampoo and conditioner, and a facial cleanser system.

If we get another Angels and Tomboys update we will be sure to let you know.

Before you go, be sure to check out some of the other Season 8 Episode 4 company updates:

• Solemates Heel Protector Update
• Atlantic Candy Company Update
• Biem Butter Sprayer Update

Before you go, check out our Shark Tank Season 8 page for more updates.