A former teen pop star and opening act for Destiny’s Child and Christina Aguilera, Hillary Hahn is someone who knows the women’s fashion clothing brand very well. Thus, when she entered the
Shark Tank The Style Club Update
- Entrepreneur: Hillary Hahn
- Business: Vintage fashion clothing brand for women
- Ask: $500,000 for 20% equity
- Result: $500,000 line of credit at 8% interest for 22% equity
- Shark: Mark Cuban
The Style Club appeared on
At the time, the brand had 200,000 followers on social media. This included major influencers that, according to Hillary, had a combined total of 50 million followers.
Having already impressed the sharks, Hillary proceeded to reveal her sales numbers. Due to her deal with Urban Outfitters, The Style Club had done $400,000 in sales the past quarter alone with purchase orders secured all the way up to Summer 2017. However, because of her exclusive deal with Urban Outfitters, the sharks, especially Kevin O’Leary, showed signs of concern.
What made other sharks worry even more was that some $300,000 of her $400,000 worth of sales came from a single item, which was the “babe hat.”
Because Hillary’s deal with Urban Outfitters meant that all her sales had to go through the popular retailer, Kevin felt the deal was too risky and went out. Barbara Corcoran followed suit, telling Hillary that she was asking for too much money.
On the other hand, Lori Greiner had an opposite idea in mind. In fact, the Queen of QVC encouraged Hillary to pursue her deal with Urban Outfitters. Although she did go out, suggesting that she had different ideas of where the company should go. Robert Herjavec was the fourth shark to go out after telling Hillary that he could not find himself interested due to the lack of data.
Luckily for Hillary, this particular episode had six sharks, meaning there were still two sharks left and both of them made her an offer.
Daymond John went first and offered Hillary $500,000 for 33.3% equity. Meanwhile, Mark Cuban offered Hillary $500,000 as a line of credit with 8% interest in exchange for 22% equity, telling her that from his point of view, all The Style Club needed was expertise and tech, as well as someone to bankroll her inventory.
Hillary ultimately decided to accept Mark’s offer and, as of our The Style Club update, Mark’s investment has really gone well.
Less than two years after The Style Club’s episode aired in November 2016, the company has managed to secure deals with other major retailers. By 2018, The Style Club had become available in retailers like Forever 21, Macy’s American Eagle Outfitters, and Nordstrom on top of Urban Outfitters.
Perhaps, more importantly, outside of brick and mortar stores, people can already buy directly from The Style Club on their website. In addition to this, The Style Club has since expanded its product line. The company now sells shirts, hoodies, sweatshirts, neckties, messenger backs, backpacks, and makeup pouches, among others.
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