Petrol Update

Petrol Update | Shark Tank Season 9

Dogs often struggle to stay adequately hydrated, with many preferring flavors over plain water. This lack of proper hydration can negatively impact their health. Julie and Ryan created Petrol to address this issue, a hydrating treat formulated to be tastier than water and contribute to a dog’s daily fluid intake. But were they able to get a deal? Let’s find out in our Petrol update and pitch recap.  

SharkResult
Mark CubanNo offer
Lori GreinerNo offer
Rohan OzaNo offer
Robert HerjavecNo offer
Barbara CorcoranNo offer

Shark Tank Petrol Pitch

Shark Tank Petrol Update
  • Entrepreneurs: Ryan Huyghe and Julie Yenichek
  • Business: Beverage for dogs
  • Ask: $150,000 for 20% equity
  • Result: No deal
  • Shark: None

Entrepreneurs Julie and Ryan entered Shark Tank seeking a $150,000 investment for 20% equity in their company, Petrol. They incorporated a unique element into their pitch: agility tricks performed by two dogs. 

After showcasing their impressive canine companions, Julie and Ryan offered the dogs a serving of Petrol, a hydrating treat for dogs. The dogs eagerly lapped it up, seemingly enjoying the product.

Their pitch sparked curiosity among the sharks, particularly Lori Greiner, who requested a taste. After trying it out, Lori said it tasted like a broth. 

They presented Petrol as a flavorful liquid treat made to enhance a dog’s diet. They emphasized that Petrol is formulated with high-quality ingredients, providing both hydration and additional nutrients for canine companions. 

According to Julie and Ryan, dogs find Petrol more appealing than plain water, with a reported preference of 4 to 1. The product’s base is reverse osmosis-filtered water, ensuring purity. 

They also revealed they incorporate 100% natural flavors alongside six essential vitamins and minerals beneficial for dogs. 

Similar to humans, dogs require proper hydration. A 35-pound dog, for example, needs approximately 34 ounces of fluids daily. 

At just 8 calories per 12-ounce bottle, Petrol offers a much healthier alternative to traditional dog treats, which can contain up to 120 calories per biscuit. 

This allows you to reward your furry friend while also contributing to their daily hydration needs. Currently, Petrol is available in a four-pack for $17 exclusively on Amazon.

However, their aim for entering the tank is to expand their reach and find a place on shelves in national pet stores. A successful deal on Shark Tank could be the key to unlocking this wider distribution. 

Additionally, Julie reveals the company’s journey began in 2010, but economic challenges and difficulties securing loans forced them to put their plans on hold. However, with renewed determination, they relaunched the business 18 months ago. 

When asked about the numbers, Julie revealed that Petrol’s sales figures for the past 16 months have totaled $16,000. 

While this number may not be substantial, it’s important to consider the investment behind the product. Julie initially funded the company with $100,000 from her retirement savings. 

Around $90,000 of this investment went towards product development, demonstrating their commitment to creating a high-quality solution. 

The remaining $10,000 was used to showcase Petrol at a trade show, indicating their efforts to generate market awareness. Additionally, Ryan contributed $25,000 to purchase inventory when the business was relaunched. 

The sharks expressed a mix of concerns. 

Guest shark Rohan Oza expressed concern about potential market demand and exited the deal. 

Barbara Corcoran questioned the business’s history of restarts and opted out of the deal.  

Lori Greiner shared reservations about consumer interest and chose not to invest. 

Robert Herjvec saw too many challenges ahead and dropped out as well. 

Finally, Mark offered Julie some sales-focused advice before ultimately exiting the deal as well.

After leaving without a deal, let’s get a Petrol update to see what Ryan and Julie are doing now.

Shark Tank Petrol Update

According to our Petrol update research, the company ceased operations in January 2019. As the sharks expected, the company ran out of money and had few options after failing to secure a deal on Shark Tank.

Since then, Julie has transitioned to a role as Director of Community Relations at Lowe’s, while Ryan has taken on the position of Executive Vice President at both Able Roof and Mr. Roof.

It’s sad to see a Shark Tank company go out of business, but we are confident that the future is bright for Julie and Ryan.

This will be our final Petrol update.

You can find the other company updates from Season 9 Episode 21 here:

Don’t forget to take a look at our Shark Tank Season 9 page for more updates!

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Andrew is a lifelong fan of Shark Tank and an entrepreneur at heart. He started Shark Tank Recap because he wanted a single place to track what happens to the companies, founders, and deals after they air on TV. With a sharp eye for business insights and a passion for all things Shark Tank, Andrew makes sure every recap is accurate, engaging, and fun.