Fried Green Tomatoes Update | Shark Tank Season 11

Fried foods are a cornerstone of the American diet, and Holly Cooper is hoping to break into that market. Her food truck, Fried Green Tomatoes, is thriving, but she wants to scale the business to take on higher demand. Let’s look at how she did in the tank during Season 11 in our Shark Tank Fried Green Tomatoes update and pitch recap.

Shark Tank Fried Green Tomatoes Update

Fried Green Tomatoes Update

  • Entrepreneur: Holly Cooper
  • Business: Fried food truck and retail batters
  • Ask: $200,000 for 15% equity
  • Result: $200,000 for 30% equity
  • Shark: Barbara Corcoran

When Holly Cooper was suddenly let go from her corporate restaurant job, she decided to start her own food truck. Fried Green Tomatoes is successful in Nashville, with about $268,000 yearly from one location. She brought her business to the Shark Tank to get help with franchising and get retail support for her premade batters.

Fried Green Tomatoes Batter Mix Pickle Tomato Zucchini Tomatoe Tomatos Zuchinnni Tempura Zuchini Vegetables Okra Seen On Shark Tank My Natural Gourmet
  • 1 POUND OF FRIED GREEN TOMATOES BATTER - The batter mix for our famous...
  • 1 POUND OF FRIED PICKLE BATTER -You supply a jar of oval sliced dill...
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The sharks loved the food, but not all of them loved the business. Kevin O’Leary was the first to go out. He didn’t think it was investable for him and he hated the valuation. Lori Greiner followed as she liked healthy low-fat options, and fried foods weren’t for her.

Mark Cuban, on the other hand, thought that Holly needed to expand the business to 5-10 employees. He also didn’t think it was investable, so he went out.

Barbara Corcoran brought up Cousin’s Maine Lobster, a food truck she invested in. She knew a thing or two about franchising. Barbara offered $200,000 for 30% equity. Daymond John also made an offer: $200,000 for 25%. The downside was that he didn’t know anything about franchising.

Ultimately, Holly chose to go with Barbara’s deal. Find out what that means for the business today in our Shark Tank Fried Green Tomatoes update.

During our research for our Fried Green Tomatoes update, we can across some bad news. The pandemic hit the food truck business hard. While the company is still in business, Holly’s brick-and-mortar location never opened. You can still find products and information about her truck on the Fried Green Tomatoes website.

Before you go, make sure to check out our other company updates from Season 11 Episode 20 here:

Curious about the other companies from Season 11? Find them on our Season 11 products page.