Pinole Blue Update | Shark Tank Season 13

Eddie Sandoval and Kyle Offut came to Shark Tank Season 13, with their business professor and partner, Kate Kung-McIntyre. Their cultural food business, Pinole Blue, is based on ancient Mexican blue corn. How will the sharks feel about their line of blue superfood? Find out in our Pinole Blue update.

Shark Tank Pinole Blue Update

Pinole Blue Update

  • Entrepreneur: Kate Kung-McIntyre, Eddie Sandoval, and Kyle Offut
  • Business: Foods made with blue corn
  • Ask: $300,000 for 10% equity
  • Result: No deal
  • Shark: None

Pinole Blue is inspired by the ancient Mexican superfood, a blend of blue corn and other natural ingredients. The corn is stone-ground using traditional techniques, providing a unique flavor and a ton of benefits.

During their pitch, founders Eddie, Kyle, and Kate revealed that their lifetime sales reached $720,000 in the past year. During the current year, their projected earnings were around $730,000. However, they had low net profits and the sharks seemed displeased.

Mark Cuban was the first to speak up. He thought that the company had a specific market, but it wasn’t obvious from the name. Without a lot of education, people may not care, or know that they should care. Because of this, he went out. Barbara Corcoran followed, stating that it was too early for her.

Guest shark Emma Grede and Lori Greiner agreed that it was too early for them to invest, so they went out too. This left Kevin O’Leary.

Kevin respected the sales and wanted to buy the product. However, he wasn’t a fan of the amount of customer education required. He went out, too. Unfortunately, Pinole Blue walked away without a deal.

Find out how they’re doing now in our Pinole Blue update.

Since their appearance on Shark Tank, Pinole Blue is doing just fine, despite not getting a deal. The company posted a video on Instagram the day after airing showing a massive pile of orders. Hopefully, their success will continue.

Make sure to take a look at our other company updates from Season 13 Episode 14:

Before you go, check out the other company updates from Season 13 on our Season 13 products page.