Noggin Boss Custom Hats Update | Shark Tank Season 13

Sports fans want to rep their teams in style – larger-than-life style! That’s where Noggin Boss comes in. These large hats are made to make people smile while you rep your favorite teams, charities, and more. After pitching it on Shark Tank Season 13, will the sharks find value in this idea? Find out in our Noggin Boss update.

Shark Tank Noggin Boss Update

Noggin Boss Update

  • Entrepreneur: Gabe Cooper and Sean Starner
  • Business: Large promotional hats for sports teams
  • Ask: $50,000 for 25% equity
  • Result: $50,000 for 30% equity
  • Shark: Daymond John

Gabe Cooper and Sean Starner are proud of their oversized hats, called Noggins, which can prominently display your favorite teams and other promotional material. In four months of business, they have $30,000 in sales. They’ve even been featured in the NFL draft.

After their Season 13 pitch, the sharks were curious about the product. The low sales initially tripped them up, but Gabe and Sean explained that they couldn’t fill 95% of their orders. Most customers wanted licensed logos on their hats, but they couldn’t obtain the rights. Their biggest hurdle was licensing, and that’s why they needed a shark.

They had proof of concept and a lot of interest, but they needed help. Daymond John offered $50,000 for 30% equity. Mark Cuban added that he could get them in with the Mavericks, which he owned, if they took Daymond’s offer.

To clear the field, Lori Greiner went out. It wasn’t for her. Kevin O’Leary and Barbara Corcoran wanted to make offers, but Daymond turned up the heat. In response to the pressure, Gabe and Sean accepted Daymond’s offer.

Our Noggin Boss update research revealed that you still can’t get licensed patches for your Noggins—at least not yet. However, you can customize them using your own logo and patches from their website. We’re sure that Daymond will be able to open doors for this fun company!

Make sure to take a look at the other company updates from Season 13, Episode 15:

For other company updates from Season 13, take a look at our Season 13 products page.

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Kimberly is a writer for Shark Tank Recap. She has written episode summaries and updates across multiple seasons of Shark Tank, with a focus on complete and accurate information since 2021. She believes that getting the business aspects of each deal correct is extremely important for viewers and fans. Her favorite Shark Tank products are The Wobbles and Rocketbook!