Hector Saldivar has created a line of healthy, Mexican-inspired food using clean and sustainable ingredients. Will his passion for healthy, authentic Mexican food earn him a deal on
Shark Tank Tia Lupita Foods Update
- Entrepreneurs: Hector Saldivar
- Business: Mexican-inspired health food brand
- Ask: $500,000 for 5% equity
- Result: $500,000 as a line of credit for 5% equity
- Sharks: Kevin O’Leary
What sets Hector’s company, Tia Lupita Foods, apart from other Mexican-inspired brands, is the use of simple, clean ingredients. His tortillas and tortilla chips are made with cactus, a low glycemic, superfood!
CONTAINS: (5) 5 oz bags of Cactus Chips - (1) Sea Salt, (1) Hot Sauce, (1) Salsa Verde, (1) Habanero, (1) Chipotle. Our chips are Vegan, Gluten-Free, Non-GMO, Grain-Free, Dairy-Free, High Fiber, Keto Friendly, and most importantly - delicious and healthy to meet your salty cravings.
Hector explained how Tia Lupita Foods generated more than $900,000 in the 2020 calendar year. In 2021, the company generated more than $1.5 million and expects to reach $4 million in sales by the end of 2022.
Hector shared that Tia Lupita Foods was featured in Whole Foods and Sprouts Farmers’ Market. It cost about $1.50 to produce a bag of tortilla chips and they sell for around $3.99 in stores like Sprouts.
Daymond John and Barbara Corcoran dropped out because they were not interested. Mark Cuban also felt this was not the right investment for him, so he dropped out quickly as well.
Lori Greiner was fearful of the company’s debt, which equates to about $1.9 million, so she dropped out as well. This left only Kevin O’Leary remaining, to potentially strike a deal.
After some back-and-forth discussions, Kevin offered $500,000 as a line of credit in exchange for 5% equity. Hector decided to accept the deal, but what happened next for his brand? Keep reading our Tia Lupita Foods update to find out!
We have great news to share in our Tia Lupita Foods update! The company is based out of Los Angeles and continues to expand its presence in retail stores like Sprouts and Whole Foods.
Sales numbers, marketing, and overall exposure have only improved since
Want to try their products out for yourself? You can also get them on Amazon, and the Tia Lupita Foods website.
Do you want to learn about the other companies featured in Season 14 Episode 20? Follow the links below for our other company updates from the episode.
For even more on companies and products, be sure to stop by our Season 14 Products Page!
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Jeremy is a regular contributor at Shark Tank recap. He has a ton of passion for the show and enjoys researching information about what all the companies are up to now. His favorite Shark Tank companies are The Cookie Dough Cafe and Kronos Golf!