Nature’s Wild Berry Update | Shark Tank Season 14
Hank Watt was trying to drink a bitter juice every day to stay healthy back in 2013, but the taste made it hard to keep going. Juliano Bonanni introduced him to miracle berries that made the juice taste sweet without adding sugar. This led them to create Nature’s Wild Berry, a simple way to make sour or bitter foods taste better and help people enjoy healthier choices. Will they earn a deal? Find out in our Nature’s Wild Berry update and pitch recap.
If you’re short on time, here’s a quick overview of what happened to Nature’s Wild Berry after
Hank and Juliano entered
In terms of a Nature’s Wild Berry update, the company experienced an explosive increase in sales after their
| Shark | Result |
| Mark Cuban and Lori Greiner | Accepted offer of $80,000 for 20% equity + $3 royalty |
| Kevin O’Leary | $80,000 for 20% and a $5 royalty per unit until he made $160,000 back |
| Daymond John | $80,000 for 30% equity |
| Barbara Corcoran | No offer |
Shark Tank Nature’s Wild Berry Pitch
- Entrepreneurs: Hank Watt and Juliano Bonanni
- Business: Berries that make things taste sweet
- Ask: $80,000 for 15% equity
- Result: $80,000 for 20% equity + $3 royalty
- Sharks: Mark Cuban and Lori Greiner
Hank and Juliano walked into
Their miracle berries, Nature’s Wild Berry, transform sour or tart foods into something sweet without sugar and make them a healthy choice more enjoyable.
They explained they need the investment to educate consumers and expand their reach through marketing. This would help more people discover the benefits of their unique product.
- Works on any sour food
- Last for 30 minutes
- Avoid added sugars
- Requires 1 full berry to work best
Nature’s Wild Berry is a freeze-dried miracle berry designed to transform the taste of sour, tart, or fermented foods into a sweet sensation without adding sugar.
The product works through a glycoprotein called miraculin, which binds to the taste receptors on the tongue. It activates sweet receptors, creating a natural sweetness that lasts up to an hour.
Farmers sustainably grow the berries in the USA. They prepare them through a unique process that involves de-seeding, halving, and freeze-drying to preserve their transformative properties.
To use, customers simply consume one berry, which makes a wide range of foods, from lemons to pickles, taste sweet.
The sharks then tried the berries for themselves. After eating sour foods and experiencing the change, they were amazed by how sweet everything became.
The berries are sold in travel jars for $26.99, with each jar costing $2.64 to produce.
Further, they projected $344,000 in sales for 2022, with $50,000 in profits from selling directly to customers on their website and Amazon.
Hank invested $120,000 into the business, and Juliano put in $20,000 to make it a success.
During negotiations, Kevin O’Leary offered $80,000 for 33% equity and a $5 royalty per unit until he made $160,000 back.
Daymond John countered with $80,000 for 30% equity.
Meanwhile, Kevin revises his offer to 20% equity while maintaining his royalty.
Lori Greiner proposed $80,000 for 20% equity with a $3 royalty until she recouped $80,000.
Barbara Corcoran drops out of the deal, saying that she’s not interested.
Mark Cuban teamed up with Lori to finalize the deal: $80,000 for 20% equity and $3 royalty. Hank and Juliano accepted, excited to grow Nature’s Wild Berry.
What happened next for Hank and Juliano? Did Mark and Lori help their business succeed? Keep reading our Nature’s Wild Berry update to find out.
Shark Tank Nature’s Wild Berry Update
Our Nature’s Wild Berry update found that the deal with Mark Cuban and Lori Greiner eventually closed successfully.
Shortly after its episode’s airing, the company’s daily sales moved from approximately 40 units to 1,700 units, leading to a complete stock depletion within 10 minutes.
Thus, this surge resulted in a month-long backorder period as the company worked to replenish inventory.
Furthermore, they expanded their product line with several new offerings.
These include the
They also introduced Barely Bears, a fast-acting miracle berry product priced at $16.99 for a bag of 10.
Actress Jennifer Garner featured the product in a video, expressing amazement at how the berries transformed the taste of lemons and limes into lemonade.
Our research on Nature’s Wild Berry reveals that their annual revenue ranges from $250,000 to $500,000. The company has also surpassed $1 million in lifetime sales.
Nature’s Wild Berry Review
We were able to get our hands on a pack of Nature’s Wild Berry to review, and I’ve got to be honest, I was pretty skeptical at first and didn’t really expect it to work.
Naturally, I decided to make my wife try it with me. She doesn’t watch
The packaging says to put the berry in your mouth and move it around for a few seconds before swallowing, which we did. After that, it says that everything you eat for the next 30ish minutes will taste sweet.
So, I bit into the lemon wedge and sure enough, it was sweet! I couldn’t believe it!
It still tasted like a lemon, but it was more sweet and tart instead of sour and tart.
One thing to note is that my wife and I only tried half a berry, for the full experience you’re supposed to eat a full berry. So had I had a full one, I’m sure it would have tasted even sweeter!
Regardless, I was super impressed that it actually worked and would recommend it as a fun thing to do with your kids, family, or friends.
As of this writing, Nature’s Wild Berry has 68.2K followers on TikTok, 16.8K followers on Instagram, 1.1K followers on Facebook, and 581 subscribers on YouTube.
For more detailed information, you can visit their official website or follow their social media profiles.
We can’t wait to check back in for our next Nature’s Wild Berry update on how Hank and Juliano have grown their business.
Do you want to learn about the other companies featured in Season 14 Episode 21? Follow the links below for our other company updates from the episode.
Before you go, check out our Shark Tank Season 14 page for more updates.
Jeremy is a regular contributor at Shark Tank recap. He has a ton of passion for the show and enjoys researching information about what all the companies are up to now. His favorite Shark Tank companies are The Cookie Dough Cafe and Kronos Golf!