Happi Floss Compostable Flossers Update | Shark Tank Season 14
In 2020, while at a conference in Hawaii, Staci Whitman noticed plastic flossers polluting the water at a marina. Seeing the harm caused by these products, she created Happi Floss, a compostable flosser made from recycled paper that breaks down in under a year. These flossers offer a simple way to reduce plastic waste and protect the environment. Will the sharks support this eco-friendly idea? Find out in our Happi Floss update and pitch recap.
If you’re short on time, here’s a quick overview of what happened to Happi Floss after
Staci entered
In terms of a Happi Floss update, the company gained significant attention from its
| Shark | Result |
| Daniel Lubetzky | No offer |
| Daymond John | No offer |
| Mark Cuban | No offer |
| Kevin O’Leary | No offer |
| Lori Greiner | No offer |
Shark Tank Happi Floss Pitch
- Entrepreneur: Staci Whitman
- Business: Compostable flossers
- Ask: $200,000 for 10% equity
- Result: No deal
- Sharks: None
Staci entered
Next, she introduced Happi Floss, compostable flossers designed to break down in under one year, as an eco-friendly solution to reduce harmful plastic waste.
Seeking an investment, Staci explained that the money would help bring her product to market and meet the growing demand for sustainable dental care products.
Meanwhile, as the sharks examined the samples, Lori Greiner noted it was made of paper. The sharks tried the flossers, and Daymond John asked how she came up with the idea.
In response, Staci shared that her inspiration came from seeing plastic waste polluting the waters in Hawaii.
Happi Floss is the first floss designed for true compostability: they’ll break down in under one year.
However, Staci explained that her company is pre-revenue and that she needs specialized machinery to manufacture the flossers.
Additionally, she has pending utility patents in the U.S., Europe, and Canada but faces competition from HumbleCo.
For this reason, Kevin O’Leary suggested licensing the product to one of the three big companies that dominate the dental industry. However, Staci explained that these companies were not interested.
Furthermore, the sharks had concerns about the business. They all agreed that the company was not at all worth $2 million, even with pending patents in the United States.
Moreover, guest shark Daniel Lubetzky summarized that she had no sales, and Staci clarified she had raised less than $125,000 in presales through crowdfunding.
While a 30-pack costs $12.99, she noted that she could reduce costs with the right machinery.
Despite the product’s potential, Kevin, Lori, and the other sharks all declined to invest, citing issues with the valuation, lack of sales, and the company’s early stage.
Ultimately, Staci left without a deal. Let’s quickly get a Happi Floss update after Staci’s appearance on
Shark Tank Happi Floss Update
Our Happi Floss update found that the company gained significant attention following its
This exposure provided a platform for the company to focus on scaling production and reaching a broader audience.
In May 2023, roughly nine months after filming, the product was still unavailable for purchase, and IndieGoGo pre-orders remained unfulfilled.
Staci hinted at a “BIG announcement” on the IndieGoGo page, which turned out to be her
Despite the increased interest, production delays persisted as the company worked to develop the machinery needed for scaling.
As of this writing, Happi Floss reported an estimated net worth of $2 million, with annual revenues of around $100,000.
However, as of August 2024, customers still couldn’t buy the compostable flossers, and pre-orders had yet to ship.
The company stated on its website that they were collaborating with investment and manufacturing partners to create the necessary equipment for mass production.
If we get another Happi Floss update, we will let you know.
Do you want to learn about the other companies featured in Season 14 Episode 18? Follow the links below for our other company updates from the episode.
Before you go, be sure to check out our list of all the Shark Tank Season 14 products.
Jeremy is a regular contributor at Shark Tank recap. He has a ton of passion for the show and enjoys researching information about what all the companies are up to now. His favorite Shark Tank companies are The Cookie Dough Cafe and Kronos Golf!