Frescos Naturales Sparkling Water Update | Shark Tank Season 14

While sharing a fresh batch of Rosa de Jamaica with his family in 2018, Juan Stewart’s son suggested, “You should bottle this stuff.” At the time, authentic Latino-inspired sparkling drinks with low sugar were hard to find. Seeing an opportunity, Juan created Frescos Naturales, a line of beverages that features rich flavors like Tamarindo and Guayaba and offers a healthier way to enjoy traditional tastes. Read our Frescos Naturales update and pitch recap to see if Juan’s cultural twist on refreshing drinks will entice the sharks to invest.

If you’re short on time, here’s a quick overview of what happened to Frescos Naturales after Shark Tank.

Juan entered Shark Tank Season 14, seeking $130,000 for 8% equity in his Latin American-inspired sparkling water. Fortunately, he did secure a deal with guest shark Daniel Lubetzky for $130,000 for 25% equity.

In terms of a Frescos Naturales update, the company successfully expanded its retail presence, with products now available in major stores, including King Soopers and Ralph’s. Further, Frescos Naturales has grown to an annual revenue of $850,000.

Shark	Result
Daniel Lubetzky	Accepted offer of $130,000 for 25% equity.
Kevin O’Leary	$250,000 for 10% equity
Mark Cuban	No offer
Daymond John	No offer
Lori Greiner	No offer

Shark Tank Frescos Naturales Pitch

• Entrepreneur: Juan Ignacio Stewart
• Business: Latin American-inspired sparkling water
• Ask: $130,000 for 8% equity
• Result: $130,000 for 25% equity
• Shark: Daniel Lubetzky

Juan brought his fruity sparkling water drinks to Shark Tank and shared that his recipes were inspired by the drinks he drank as a child in Guatemala.

He explained to the sharks he needed the money to boost inventory and secure a foothold in major retail chains.

Frescos Naturales is a beverage business that offers Latino-inspired sparkling drinks. 

The lineup includes six authentic flavors: Guayaba (Guava), Mango, Maracuya (Passion Fruit), Pina (Pineapple), Rosa de Jamaica (Hibiscus), and Tamarindo (Tamarind). 

The sharks try their samples, and the feedback is positive. Each can contains about 60 calories. 

Juan then shares his background, explaining how his son’s encouragement led him to can the drinks. He also mentions his other business ventures. 

Moreover, he reveals a recent breakthrough—Frescos Naturales is now available in 130 King Soopers stores and 230 Ralph’s locations.

Juan provides an overview of his sales journey. In 2021, the company made $182,000 in sales. By mid-2022, sales reached $100,000, with projections of $330,000 to $350,000 by the end of the year. 

Looking ahead to 2023, Juan forecasts an impressive $850,000 in sales. He then breaks down the numbers: each can cost 88 cents to produce, while wholesale pricing stands at $2.10. 

However, some retailers sell the drinks for $4.50. Juan’s goal, nevertheless, is to bring the retail price down to $2.99 to make his product more competitive. 

This is especially important as other similar beverages sell for $3.99.

Daymond John says Juan has to teach him so much about the product before he can use it, implying that it’s too complicated for him. He’s out. 

Kevin O’Leary followed, acknowledging the strength of the niche, but decided not to invest. 

Mark Cuban, on the other hand, expresses his general dislike for the beverage business and exits as well. 

Lori Greiner agrees the market is tough and competitive, so she also declines.

However, Daniel Lubetzky has a different perspective. He finds Juan’s energy captivating and believes in his determination. 

Juan then shares the challenges he faced during his son’s battle with cancer, highlighting the persistence that carried him forward. 

Impressed by this resilience, Daniel suggests that he will invest if another shark joins him. This prompts Mr. Wonderful to step in. 

Kevin offers $130,000 for 30% equity—15% for himself and 15% for Daniel.

Juan, determined to hold onto as much equity as possible, counters at 25% equity if Daniel provides inventory financing. 

Daniel considers the offer but ultimately cannot guarantee the financing. 

After some thought, Juan accepted the deal for $130,000 for 25% equity with Daniel. Kevin eventually left the deal.

Want to know how things turned out for Juan and Daniel? Read our Frescos Naturales update to find out.

Shark Tank Frescos Naturales Update

Our Frescos Naturales update found that, at the time of this writing, there is no evidence that this deal was finalized.

However, following the episode’s airing, the company’s website experienced a surge in traffic, leading to a temporary crash.

Additionally, the company has expanded its distribution, with products now available in major stores like Kroger and King Soopers. 

At the time of this writing, Frescos Naturales’s estimated net worth is $520,000, and has grown to an annual revenue of $850,000.

Any Frescos Naturales update we get will definitely be shared on this page.

For more updates from Shark Tank Season 14 Episode 12, be sure to check the links below:

• Nopalera Update
• NUTR Update
• Brass Roots Update

Before you go, be sure to check out our list of all the Shark Tank Season 14 products.