Chubby Buttons Bluetooth Device Update | Shark Tank Season 14

Adventure sports enthusiasts can’t easily use their smartphones while wearing gloves, making it hard to take photos, answer calls, or adjust music. Mike Cherkezian and Justin Barad created Chubby Buttons, a Bluetooth device with large, easy-to-press buttons that solves this problem. It’s simple, works with Android and Apple phones, and is built to handle tough conditions. Will their technology earn them a deal? Find out in our Chubby Buttons update and pitch recap.

If you’re short on time, here’s a quick overview of what happened to Chubby Buttons after Shark Tank.

Mike and Justin entered Shark Tank Season 14, seeking $250,000 for 8% equity in their smartphone Bluetooth device. Unfortunately, their pitch wasn’t convincing enough for the sharks to back their vision, and they left without a deal.

In terms of a Chubby Buttons update, the company expanded its market beyond winter sports enthusiasts to include hikers, bikers, and water sports fans.

Shark	Result
Kevin O’Leary	$250,000 for 10% equity + $20 per unit royalty until $1 million recouped
Robert Herjavec	No offer
Mark Cuban	No offer
Barbara Cocoran	No offer
Lori Greiner	No offer

Shark Tank Chubby Buttons Pitch

• Entrepreneurs: Mike Cherkezian and Justin Barad
• Business: Smartphone Bluetooth device 
• Ask: $250,000 for 8% equity
• Result: No deal
• Sharks: None

Mike and Justin began their pitch by introducing their Bluetooth-enabled accessory. An accessory that was designed for glove-wearers who need easy control of their smartphones.

They sought an investment to boost marketing efforts and expand their reach in the adventure sports market.

Chubby Buttons is a handy gadget that makes it easy to control your smartphone when you’re wearing gloves or heavy gear. 

It has five large buttons that can be attached to smooth surfaces, handlebars, or even strapped to your arm. 

The device connects to Android and Apple phones through Bluetooth, letting you adjust the volume, answer calls, take pictures, and more without taking off your gloves.

This gadget is perfect for people who enjoy activities like skiing, motorcycling, or flying—any situation where gloves or gear make using a phone tricky. 

The durable and water-resistant design handles tough conditions and performs well outdoors. The big buttons let you press them easily, allowing you to get things done quickly without fumbling.

Over three years, Mike and Justin generated over $1 million in revenue. In 2021, they sold $500,000 worth of Chubby Bouttons, and in 2022, they sold $600,000.

Chubby Buttons produce a single unit for around $13 and sells it at a price point of $79.99, operating with a margin of greater than 80%.

While some of the sharks definitely seemed interested, Mark Cuban said that it wasn’t for him and dropped out without making an offer.

Eventually, all of the remaining sharks also dropped out, except for Kevin O’Leary. 

Kevin offered $250,000, but he wanted 10% equity and a $10 royalty per unit until he made four times his initial investment.

Mike and Justin weren’t willing to budge because the royalty was too high, so they walked out without a deal. 

What became of their company after the show? Keep reading our Chubby Buttons update to find out. 

Shark Tank Chubby Buttons Update

Our Chubby Buttons update found that the company expanded its market reach beyond winter sports enthusiasts. 

It now includes hikers, bikers, and water sports fans; furthermore, Chubby Buttons received positive attention from several media outlets, which helped boost its visibility. 

These features included coverage in Entrepreneur, Ski Magazine, and Motorcycle Mojo, reaching its target audiences effectively.

At the time of writing, Chubby Buttons has an estimated net worth of $3.5 million, with annual revenue of around $750,000.

Hopefully, our next Chubby Buttons update will have even better news to share.

Do you want to learn about the other companies featured in Season 14 Episode 17? Follow the links below for our other company updates from the episode.

• Tngnt Update
• Autio Update
• Crispy Cones Update

Before you go, check out our Shark Tank Season 14 page for more updates.