Sweetkiwi Update

Sweetkiwi Frozen Yogurt Update | Shark Tank Season 14

In 2009, Ehime Eigbe had a health scare in her home country, Nigeria. This scare made her rethink her diet and look for healthier food options. Along with her husband, Michael Akindele, she started Sweetkiwi, a frozen yogurt brand made with simple, clean ingredients and packed with protein and probiotics. Sweetkiwi gives people a healthy dessert they can enjoy guilt-free. Will the entrepreneurs secure a deal? Find out in our Sweetkiwi update and pitch recap.

SharkResult
Robert HerjavecAccepted offer of $250,000 for 16% equity
Kevin O’Leary No offer
Mark CubanNo offer
Daymond JohnNo offer
Lori GreinerNo offer

Shark Tank Sweetkiwi Pitch

Shark Tank Sweetkiwi Update
  • Entrepreneurs: Michael Akindele and Ehime Eigbe
  • Business: Healthy frozen yogurt
  • Ask: $250,000 for 5% equity
  • Result: $250,000 for 16% equity
  • Shark: Robert Herjavec

Ehime entered Shark Tank with the aim of redefining frozen desserts by combining indulgence with gut health.

Together with her husband, Michael, they sought an investment to elevate their brand through targeted marketing and storytelling in a crowded industry. 

Their goal was clear: make healthy, delicious options a staple in stores nationwide.

Sweetkiwi is a frozen yogurt made with Greek yogurt and healthy ingredients like protein, probiotics, and superfoods. 

It’s low in calories, made from clean, organic ingredients, and comes in flavors like vanilla, chocolate hazelnut, raspberry, and mango mojito.

This dessert is for people who want to enjoy something sweet while staying healthy. It supports gut health and wellness, giving you a treat that’s good for your body. 

Customers can buy it online through their website or at stores like Walmart and Whole Foods.

They explain that people struggle to find food that is both healthy and delicious. Most treats people enjoy aren’t good for them, but their frozen yogurt aims to change that. 

When the sharks try it, they all enjoy it, and Robert Herjavec especially likes the raspberry flavor. 

Each pint has 25 to 40 grams of sugar, making it a better choice than many other desserts.

Lori Greiner asks about their story, and Ehime shares how she grew up in Nigeria and later moved to Dallas. 

She explains how an illness made her examine her diet more closely. She wanted healthier options, but desserts were a challenge because of their high sugar content.

So, she decided to make her own frozen yogurt at home. She learned more about the process over time. 

She originally planned to open a store in Dallas, but a trip back to Nigeria for her brother’s wedding changed her plans. 

In 2011, she opened a store in Nigeria and grew it into one of the largest frozen yogurt chains in Africa. 

However, that part of the business isn’t included in their current deal. When they returned to the U.S., they started the business again from scratch. 

By 2022, Sweetkiwi was in 1,700 stores, including Walmart and Kroger. Their sales hit $650,000 mid-year, and they expected to reach $1.2 to $1.4 million by year end. 

Pints are priced between $4.97 and $6.99. The company is not turning a profit yet, but it is focused on building its brand.

Kevin O’Leary offers $250,000 for 20% equity, but Daymond John doesn’t agree with the valuation and decides not to invest. 

Michael explained that they wanted to lower production costs and use the money for marketing and branding.

In contrast, Lori steps out because she works with a similar business, and Mark Cuban follows, saying he’s not sure about their marketing plan.

The couple keeps negotiating, but Mr. Wonderful also decides to back out. Robert, however, shows interest. 

He says business should focus on making money, not emotions, and shares that he wants to grow in this industry with a strong partner. He offers $250,000 for 20% equity. 

After some back and forth, the couple counters with 7.1% equity and 5% advisory shares. 

Robert comes back with 16% equity for the same investment, and they agree. 

What happened next for their company? Keep reading our Sweetkiwi update to find out.

Shark Tank Sweetkiwi Update

Our Sweetkiwi update found that the deal with Robert Herjavec was closed successfully. 

Moreover, shortly after the episode aired, Sweetkiwi expanded its reach to over 2,000 stores across the United States. 

These include major chains like Walmart, Whole Foods, Kroger, Mom’s Organic Market, Ralphs, and Giant stores.

The company reported approximately $1.1 million in annual revenue for 2023, which increased to around $2 million by mid 2024. 

In 2024, Sweetkiwi partnered with The Smurfs to launch a line of frozen yogurt bars featuring Smurf-themed flavors and packaging.

At the time of writing, Sweetkiwi’s net worth is estimated to be around $4 million. 

Products are also available on the Sweetkiwi website.

We’re calling this Sweetkiwi update a success.  

Do you want to learn about the other companies featured in Season 14 Episode 16? Follow the links below for our other company updates from the episode.

Before you go, check out our Shark Tank Season 14 page for more updates.

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Jeremy is a regular contributor at Shark Tank recap. He has a ton of passion for the show and enjoys researching information about what all the companies are up to now. His favorite Shark Tank companies are The Cookie Dough Cafe and Kronos Golf!