Shark Tank The Sprouting Co. Update

The Sprouting Company Update | Shark Tank Season 17

Doug Evans became a sprout evangelist when his family was on the brink of losing everything to diet-related diseases. It was at this time that he made up his mind to change how people think about food. He created The Sprouting Company, a simple countertop system that lets anyone grow fresh, nutrient-dense sprouts in just five days. The product makes it possible to grow food without soil, sunlight, or fertilizer, right in your kitchen. Let’s find out if Doug secured a deal in The Sprouting Company update and pitch recap.

SharkResult
Kevin O’Leary and Daymond John$500,000 for 15% equity
Lori GreinerNo offer
Kendra ScottNo offer
Alexis OhanianNo offer

Shark Tank The Sprouting Company Pitch

Shark Tank The Sprouting Co. Update
  • Entrepreneur: Doug Evans
  • Business: At-home sprout grower
  • Ask: $500,000 for 5% equity
  • Result: No deal
  • Shark: None

Doug came to pitch his business with confidence, excitement, and a jar of sprouts in hand. He introduced himself as the founder of The Sprouting Company.

His goal was to show the sharks how anyone could grow the most nutrient-dense food in the world right on their kitchen counter, without soil, sunlight, or fertilizer.

He explained that sprouts are up to 100 times more nutritious than vegetables.

His company sells a countertop sprouting system and seed subscription service that lets customers grow five cups of sprouts from a quarter cup of seeds in just five days.

Doug said each sprouting jar costs $15 to make and sells for $100. He offered the sharks smoothies and salads made from sprouts.

Daymond John said the smoothie tasted great and guessed it had banana. Kendra Scott admitted she thought it would taste worse, but was pleasantly surprised.

Doug told them it contained 20 grams of protein from lentils and garbanzo sprouts.

Lori Greiner then mentioned she grows microgreens at home and asked how his system compares.

Doug explained that users soak the seeds overnight and rinse them twice a day—no lights, soil, or equipment needed. Lori nodded, impressed.

Kevin O’Leary joked that Doug had officially become the “sprout guy” of Shark Tank. Doug smiled and added that he even wrote a bestselling book on sprouts.

Meanwhile, Alexis asked if he had developed any technology for automation. Doug revealed a fully autonomous sprouting robot that handles watering, rinsing, and draining automatically.

He said it took seven years to develop and holds two U.S. utility patents.

When the sharks asked for numbers, Doug said The Sprouting Company had made $1.5 million in 18 months, with an average order value of $109, mostly from subscriptions.

Lori asked about the seed costs, and Doug explained they range from $12 to $50 per pound. Kevin then asked if the company was profitable. Doug said yes, May 2025 brought a 21% net margin and $50,000 in profit.

However, Lori wanted to know more about his background. Doug shared that several family members had died from diet-related diseases, which inspired him to pursue healthy eating.

In 1999, he founded Organic Avenue, a raw food and juice company in New York City. It grew from a 125-square-foot space to 12 stores before being sold in an eight-figure deal to KKR in 2012.

Kevin was first to make an offer of $500,000 for 25% equity. Doug hesitated.

Alexis Ohanian said he admired Doug’s mission but didn’t see Sprouts as mainstream yet and went out.

Kendra also passed, while Lori said the market was too crowded and bowed out as well.

Daymond stepped in and matched Kevin’s offer of $500,000 for 25% equity, highlighting his experience in product scaling and branding.

Doug countered at $500,000 for 6.5% equity, which both sharks rejected.

At this point, Kevin suggested to Daymond that they partner and split the deal, 12.5% each, but Doug stood firm at 10% total, saying it was his final offer.

Ultimately, neither side budged. Doug thanked the sharks and walked out smiling, confident that The Sprouting Company would continue to grow on its own.

Now that we know how the negotiations ended, let’s get The Sprouting Company update to see what happened to the company after Shark Tank.

Shark Tank The Sprouting Company Update

Doug may have left the tank without a deal, but the Shark Tank exposure gave his business a powerful boost that money can’t easily buy.

In terms of The Sprouting Company update, Doug Evans wasted no time leveraging his Shark Tank exposure. Shortly after airing, The Sprouting Company website offered a 25% off “SHARK” discount.

Further, Doug rolled out a Starter Bundle promotion featuring the Organic High-Glucoraphanin Broccoli and Salad Mix kits, both now labeled as “Best Sellers.” The bundles are offered with free shipping across the U.S. and Canada.

The brand also introduced a new Sprouting App, which lets users track growth cycles, set reminders, and explore recipes. The app is currently available on iOS.

As the dust settles, we will check back for another The Sprouting Company update.

For more updates from Shark Tank Season 17 Episode 4, be sure to check the links below:

Before you go, be sure to check out our list of all the Shark Tank Season 17 episodes.

Marvin
Marvin Uzor
Content Writer |  + posts

Marvin Uzor is a content contributor for Shark Tank Recap. He specializes in crafting engaging, well-researched content that delve into the latest Shark Tank stories, keeping readers hooked. He has a soft spot for his favorite Shark Tank companies, Bombas and Doorbot, known for their innovation and impact.