Nameberry Update | Shark Tank Season 16
While writing books about baby names, Pamela Redmond realized that many parents had trouble picking the right one. They had to sort through long lists without much help. To fix this, she created Nameberry, a website that helps people find names, learn their meanings, and track naming trends. It makes choosing a name easier for both parents and businesses. Will her company secure a deal? Let’s find out in our Nameberry update and pitch recap.
If you’re short on time, here’s a quick overview of what happened to Nameberry after
Pamela entered
In terms of a Nameberry update, the company expanded its platform by adding Zodiac Names and Popular Names by State, giving users more personalized name suggestions.
| Shark | Result |
| Kevin O’Leary | Accepted offer of $350,000 for 24.9% equity |
| Daymond John | No offer |
| Mark Cuban | No offer |
| Kendra Scott | No offer |
| Lori Greiner | No offer |
Shark Tank Nameberry Pitch
- Entrepreneur: Pamela Redmond
- Business: Baby name website
- Ask: $350,000 for 5% equity
- Result: $350,000 for 24.9% equity
- Shark: Kevin O’Leary
Pamela stepped into
She’s built Nameberry into a go-to site for millions, but she’s here asking for a $350,000 investment to implement AI and move beyond ads.
Pamela claimed her baby name website is the biggest in the world, with 70,000 names, curated lists, a blog, a newsletter, and an AI-powered name generator called BabyNameDNA.
The site helps parents choose names, tracks trends, and shares insights, attracting millions of visitors every month, including parents, researchers, and name enthusiasts.
Thus, she intends to move toward an AI-driven model, using Nameberry’s own data instead of relying on third-party AI, believing that 40 years of collected data would give her a competitive edge.
Mark Cuban wanted to know how she sourced her data.
Pamela said she had written ten books on names since 1988 and owned all her intellectual property. She added that Nameberry had been in business for 15 years and profitable for the last 10.
Kevin O’Leary then asked how the company made money. Pamela explained it was ad-supported but needed to evolve. Kevin pushed further, asking about the future model.
Pamela responded that AI was the next step, but that transition required capital.
In contrast, Mark pointed out that training an AI model would be expensive. He asked if she was prepared for the cost and he exited the negotiations.
Kevin suggested that partnering with a big AI company could provide the support Nameberry needed in exchange for a share of the revenue.
Mark disagreed, warning that such a deal could lead to losing control. Instead, he recommended licensing Nameberry’s data to major AI companies, which could bring in significant revenue.
Pamela pushed back, saying she wanted to keep ownership because their data was unique and had been developed over decades.
Kevin questioned whether the business model could stay competitive long-term, but Pamela argued that exclusivity made their data valuable.
Still, Kevin wanted to understand the $7 million valuation, so Pamela explained that Nameberry gets 4 million unique visitors per month and 20 million page views, generating $1.1 million in revenue and $650,000 in profit last year.
Kevin admitted it was a strong business but still had concerns about its future growth. He then asked about user engagement, and Pamela revealed they had 100,000 newsletter subscribers with a 50% open rate.
Daymond John said he liked the business but wasn’t sure how he could add value. He also joked about his name’s meaning, “keeper of livestock” then decided to step out.
Lori Greiner says she finds the business fascinating, but she doesn’t see it as something she can fully invest in. She says she’s out.
Meanwhile, guest shark Kendra Scott thinks the business is a tech play, and she doesn’t see herself as the right investor for it. She decides to step out.
That left Kevin. He says the deal is not about tech but about negotiating between major AI companies. He made an offer of $350,000 for 33.3% equity.
Pamela counters with $700,000 for 15% equity, but Kevin refuses. He then jokingly suggests taking 40% equity instead.
Pamela insists she won’t go higher than 24.9% equity because she wants to keep control of her company. Kevin agrees and accepts $350,000 for 24.9% equity, sealing the deal.
With a deal in place, let’s check in on the company’s progress in our Nameberry update.
Shark Tank Nameberry Update
Our Nameberry update found that the website received a big boost in traffic after the episode aired.
Further, it has expanded its content to include new features such as Zodiac Names, which offer name suggestions based on astrological signs, and popular names by state.
This new update would allow users to explore name trends specific to their region.
It’s unclear if the deal with Kevin closed, but we will let you know as soon as we find out. In the meantime, you can find out what your name means on the Nameberry website.
Once things have settled down from airing, we will be back with another Nameberry update!
For other company updates from
Before you go, be sure to check out our list of all the Shark Tank Season 16 products.
Marvin Uzor
Marvin Uzor is a content contributor for Shark Tank Recap. He specializes in crafting engaging, well-researched content that delve into the latest Shark Tank stories, keeping readers hooked. He has a soft spot for his favorite Shark Tank companies, Bombas and Doorbot, known for their innovation and impact.