Pulp Pantry Update | Shark Tank Season 13
Food waste, particularly produce waste, is a huge problem in the U.S. Kaitlin Mogentale hopes to use her snack food business, Pulp Pantry, to reduce the impact of wasted food by creating snacks from food pulp (the byproduct of juicing). Will the sharks take a bite of this sustainable business during the Season 13 pitch? Keep reading our
If you’re short on time, here’s a quick overview of what happened to Pulp Pantry after
Kaitlin Mogentale appeared on
Shark Tank Pulp Pantry Update
- Entrepreneur: Kaitlin Mogentale
- Business: Vegan snacks made from discarded produce pulp
- Ask: $500,000 for 10% equity
- Result: $500,000 for 17% equity
- Shark: Mark Cuban
Entrepreneur Kaitlin Mogentale is on a mission to reduce food waste with her healthy snack food company, Pulp Pantry.
The Pulp Pantry pulp chips are vegan, gluten-free, and use no grain. They have massive amounts of fiber, all of which comes from leftover pulp from two of the U.S.’s biggest juice companies.
When Kaitlin appeared on the show, Pulp Pantry had $500,000 projected sales in the year of filming. The sharks seem pleased with these numbers and love Kaitlin’s mission.
Even better, the sharks seem to think the chips taste great, too.
Barbara Corcoran drops out first, stating that the space is too competitive for her.
Kevin O’Leary, on the other hand, has an issue with the valuation. Despite this, he offers her $500,000 for 25% equity.
Next, guest shark Emma Grede agrees with Kevin about the valuation and goes out as a result.
Lori Greiner loves the product but not the cost—regardless, she offers $500,000 as a loan at 6% interest for a 10% equity stake.
Mark Cuban starts his offer by listing off the other companies he has in the same space.
He offers $500,000 for 20% equity. Kaitlin counters for 15%. Ultimately, Mark agrees to 17% equity. Katilin walks away with a deal!
So, what happened after the
Pulp Pantry is going places! During our Pulp Pantry update research, we found that some of their chip varieties were sold out after appearing on the show. As of April 2024, all the variety packs are sold out and only the barbecue and salt and vinegar varieties are in stock for shipping.
Pulp Pantry’s sustainable vegan chips made a big The company has been featured on NPR, The Today Show, Forbes, PBS News Hour, and more.
Kaitlin is living up to her mission of creating sustainable snack food. According to the Pulp Pantry website, the company has saved 228,000 pounds of vegetables since its inception in 2019, furthering the mission of reducing environmental impact.
In addition to being available for purchase online, the snacks are on the shelves of various retail locations in the greater Los Angeles area.
Most recently, Kaitlin announced on her LinkedIn page a huge pivot for the company. As of April 2024, the company now goes by Trashy, with a mission of “crunching down on food waste, one bold bite at a time.”
While it’s unclear what role Mark Cuban will play in the new branding and relaunch or if the deal will finalize, Kaitlin has a vision for the company that is sure to keep the momentum going.
We can’t wait to see where she takes the healthy chips and environmental activism in our next Pulp Pantry update!
But what about the other company updates from Season 13 Episode 22? Catch up here:
Need to get caught up on the rest of the season? Find our other Season 13 company updates on our Season 13 products page.
Kimberly is a writer for Shark Tank Recap. She has written episode summaries and updates across multiple seasons of Shark Tank, with a focus on complete and accurate information since 2021. She believes that getting the business aspects of each deal correct is extremely important for viewers and fans. Her favorite Shark Tank products are The Wobbles and Rocketbook!